Marketing Manager

Joud Coffee; Dubai; On-site; AED 60,000 - 120,000; Full time

Job summary

A leading coffee brand in Dubai is seeking a Marketing Manager to develop and implement strategies that drive sales and brand awareness. The ideal candidate will manage marketing campaigns, build relationships with media and influencers, and oversee digital marketing efforts. Strong skills in SEO, content creation, and brand management are essential for this role. Join us to enhance our brand's visibility and engage customers effectively.

Qualifications

• Proven experience in managing marketing strategies and campaigns.
• Strong analytical skills to measure and report performance.
• Excellent communication and interpersonal skills.

Responsibilities

• Develop and implement marketing strategies to enhance sales and brand awareness.
• Execute brand marketing campaigns and manage the launch calendar.
• Build relationships with media and influencers to enhance brand visibility.
• Manage digital marketing efforts including SEO and content creation.
• Oversee the company’s social media presence and analyze performance.

Skills

Digital marketing

Brand management

SEO

Content creation

Public relations

Tools

Google Analytics

Social media platforms

Job description

Develop and implement marketing strategies to drive sales, increase brand awareness, and boost customer engagement for the organization.

Execute brand marketing campaigns and manage the brand launch calendar, coordinating with departments for successful rollouts.

Build strong relationships with media, influencers, and partners to enhance brand visibility and achieve sales objectives.

Stay updated on industry trends and conduct market research to identify growth opportunities and understand consumer behaviour.

Manage and optimize digital marketing efforts, including SEO, SEM, email marketing, and content creation.

Manage PR agency to drive brand awareness through events, PR activations, and influencer collaborations.

Oversee the company’s social media presence, creating and curating engaging content while analysing performance for optimization.

Ensure brand consistency across all marketing channels and customer touchpoints, collaborating with internal teams and external agencies.

Lead influencer engagement strategies and leverage relationships with media and partners to enhance brand reputation.

Manage the marketing budget and resources efficiently to maximize impact.

Coordinate with external agencies and vendors to execute marketing initiatives within budget and timelines.