Marketing Manager

Eurostar Rent-A-Car; Abu Dhabi; On-site; AED 240,000 - 360,000; Full time

Job summary

Eurostar Rent-A-Car operates across the UAE and is seeking a Senior Digital Marketing Manager to design and execute integrated performance campaigns across Google, Meta, YouTube and TikTok. You will own website performance, CRO, UX and customer journey optimisation, lead SEO with local focus, and oversee social, content and brand strategies while strengthening CRM and lifecycle marketing.

The role coordinates B2C and B2B campaigns for rental, leasing and mobility, managing budgets, KPIs, and

Qualifications

• Experience in digital marketing and performance campaigns.
• Strong understanding of SEO, analytics and conversion optimisation.

Responsibilities

• Develop and run digital marketing strategies across Google, Meta, YouTube and TikTok.
• Drive qualified leads, direct bookings and customer acquisition through performance marketing.
• Own website performance, CRO, UX and customer journey optimisation.
• Lead SEO, local SEO, AEO and AI-search visibility strategies.
• Develop social media, content and brand strategies.
• Strengthen CRM, lead tracking, attribution and lifecycle marketing.
• Lead integrated B2C and B2B campaigns across rental, leasing and mobility.
• Manage marketing budgets, KPIs and agency partners.

Skills

Digital marketing

Performance campaigns

SEO

Analytics

Conversion rate optimisation

Job description

Responsibilities

• Develop and execute digital marketing strategies across Google, Meta, YouTube and TikTok
• Drive qualified leads, direct bookings and customer acquisition through performance marketing
• Own website performance, landing pages, CRO, UX and customer journey optimisation
• Lead SEO, local SEO, AEO and AI-search visibility strategies
• Develop social media, content and brand strategies
• Strengthen CRM, lead tracking, attribution and lifecycle marketing
• Lead integrated B2C and B2B campaigns across rental, leasing and mobility
• Manage marketing budgets, KPIs and agency partners

Requirements

• Experience in digital marketing and performance campaigns
• Strong understanding of SEO, analytics and conversion optimisation

About the Company

• Eurostar Rent‑A‑Car operates 10 locations across the UAE, offering rental, leasing and mobility solutions. It belongs to Ali & Sons Holding Group.