Marketing Lead, Middle East

Salesforce; Dubai; On-site; USD 70,000 - 120,000; Full time

Job summary

Salesforce is seeking a dynamic Marketing Lead for the Middle East to drive engagement through tailored marketing strategies and industry events. This full-time role requires a strong communicator with significant industry experience, capable of collaborating across multiple teams to achieve marketing objectives and maximize campaign effectiveness.

Qualifications

• 6+ years marketing experience in industry.
• Strong communicator in Arabic and English.
• Proven project management skills.

Responsibilities

• Plan and execute industry events to generate leads.
• Collaborate with sales teams to target key industries.
• Deliver on marketing KPIs and articulate business impact.

Skills

ABM marketing

Organizational skills

Communication

Collaboration

Project management

Job description

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Join to apply for the Marketing Lead, Middle East role at Salesforce

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing & Communications

About Salesforce

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.

We are seeking a dynamic and result-driven Marketing Lead to join our team in Middle East.

The Marketing Lead, Industry & Programs is accountable for the planning, coordination and delivery of targeted industry and programs, campaigns and activities into and for Middle East and the delivery of marketing KPIs

In this role you will collaborate with sales teams to identify key industries and top accounts and drive engagement

You will be responsible for developing and implementing tailored marketing plans that effectively target key industries across the Middle East, enhancing brand visibility and driving growth

You will create personalised marketing programs for top accounts, ensuring targeted strategies that foster strong relationship and drive meaningful relationships

You will work closely and collaboratively with the rest of Middle East, EMEA and Global marketing teams, with sales leadership, their teams and other stakeholders to deliver your goals.

You will report on key metrics and deliver insights to stakeholders regarding campaign performance

Primary Responsibilities

Collaborate closely with sales teams to identify key industries and accounts and align marketing efforts.

Plan and execute key industry events to engage target audiences and generate leads.

Develop and implement top accounts strategies and programs to target high-value accounts and drive engagement across Middle East region

Deliver on marketing KPIs and be able to articulate marketing’s impact on business goals - primarily Marketing Driven Pipeline (MDP) and Marketing Matured ACV (MMA)

Effectively manage budget and resources to optimise impact for the business

Skills And Experience

Marketing lead with 6+ years marketing experience in industry, ABM marketing

Strong and effective communicator and collaborator across all levels of the organisation, building meaningful and trusted relationships

Strong written and verbal communication in Arabic and English

Excellent organizational and project management skills

Strong situational awareness and tact, proactively addressing challenging problems, proposing solutions, and driving resolution with a high degree of initiative

Highly driven with an execution focus willing to go the extra mile with a strong work ethic, ambitious self-directed and resourceful

Strong understanding of (or ability to quickly understand company, customer, messaging and product fundamentals as well as industry trends

Accommodations

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Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights : workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

Seniority level

Seniority level

Not Applicable

Employment type

Employment type

Full-time

Job function

Job function

Marketing and Sales

Software Development, IT Services and IT Consulting, and Technology, Information and Internet

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