Marketing Lead

Consolidated Schipping Services LLC; Dubai; On-site; AED 200,000 - 300,000; Full time

Job summary

A marketing agency in Dubai is seeking an experienced marketing professional with 5–7 years of progressive experience to conduct market research, execute integrated marketing campaigns, and analyze performance metrics. The ideal candidate holds a Bachelor’s degree in marketing or a related field and possesses excellent communication skills. This role provides opportunities for collaboration with sales and internal teams to align marketing efforts with business goals.

Qualifications

• 5–7 years of experience in marketing roles.
• Proven track record in developing marketing strategies.
• Excellent written and verbal communication skills.

Responsibilities

• Conduct market research and identify opportunities.
• Execute integrated marketing campaigns across channels.
• Monitor and analyze performance metrics.

Skills

Market research

Integrated marketing campaigns

Analytics tools (Google Analytics)

SEO / SEM

Content marketing

Communication skills

Education

Bachelor’s degree in marketing or related field

Job description

Responsibilities

• Conduct market research and identify market trends and opportunities for growth.
• Contribute to the overall business strategy by providing market insights and recommendations.
• Plan, develop, and execute integrated marketing campaigns across various online and offline channels (e.g., digital marketing, social media, content marketing, email marketing, SEO / SEM, advertising, PR, events, traditional media).
• Oversee the creation of compelling marketing materials and content (e.g., website content, blog posts, social media posts, ads, brochures, presentations, videos).
• Manage and coordinate with internal creative teams or external agencies for campaign development and execution.
• Monitor, track, and analyze the performance of marketing campaigns using relevant metrics and analytics tools (e.g., Google Analytics, CRM software).
• Generate regular reports on campaign effectiveness, ROI, and key performance indicators (KPIs).
• Collaborate closely with sales and other internal teams to ensure alignment of marketing efforts with business goals.
• Stay up to date with the latest marketing trends, technologies, and best practices.
• Monitor competitor activities and market landscape to identify opportunities and threats.

We are looking for

• Bachelor’s degree in marketing, Business Administration, Communications, or a related field.
• 5–7 years of progressive experience in marketing roles, with a proven track record of success in developing and executing effective marketing strategies.
• Working experience from a marketing agency would be an added advantage.
• Excellent written and verbal communication skills, with the ability to craft compelling messages for various audiences.