Marketing Executive – Arabic & English Speaker

Najafi Cosmetics Co.; Dubai; On-site; AED 100,000 - 145,000; Full time

Job summary

Najafi Cosmetics Co. is seeking a creative Marketing Executive fluent in Arabic and English to support growth of our beauty, cosmetics, and salon brands across the UAE.

You will manage B2B and B2C campaigns, lead digital marketing and social media efforts, coordinate content in both languages, and work with sales to generate leads and drive sales growth. The role requires UAE market knowledge and a hands-on mindset for events, launches and activations.

Qualifications

• Weeks 2–3 years of marketing experience in FMCG, beauty, cosmetics, or salon products.
• Experience in both B2B and B2C marketing.
• Fluency in Arabic and English (written and spoken).
• Strong understanding of the UAE market and trends.
• Creative, organized, commercially minded, and team oriented.

Responsibilities

• Plan and execute B2B and B2C marketing campaigns.
• Support product launches, promotions, opening events, retail campaigns, and salon activities.
• Coordinate Arabic and English content for Instagram, TikTok, websites, and digital platforms.
• Create marketing content, prepare UGC content, and coordinate with influencers and photographers.
• Develop marketing activities targeting consumers, salons, retailers, wholesalers, and distributors.
• Work closely with the sales team to generate leads and support sales growth.
• Coordinate exhibitions, events, salon demonstrations, and brand activations.
• Support FMCG trade marketing, merchandising, and point-of-sale activities.
• Monitor competitors, market trends, pricing, promotions, and customer behaviour.
• Support e-commerce and digital advertising campaigns.
• Prepare monthly marketing plans and performance reports.

Skills

Marketing campaigns

Digital marketing

Social media management

Content creation

Influencer collaborations

Product launches

Promotional events

B2B and B2C marketing

Arabic and English fluency

Job description

We are looking for a creative and results-driven Marketing Executive fluent in Arabic and English to support the growth of our FMCG, beauty, cosmetics, and professional salon brands across the UAE.

The ideal candidate will have experience in B2B and B2C marketing, including digital marketing, social media management, content creation, influencer collaborations, product launches, and promotional events. The role requires a strong understanding of the UAE market, a creative mindset, and the ability to work closely with sales teams to increase brand awareness, generate leads, and drive sales growth.

Key Responsibilities

Job Description

We are looking for a creative and results-driven Marketing Executive fluent in Arabic and English to support the growth of our FMCG, beauty, cosmetics, and professional salon brands across the UAE.

The ideal candidate will have experience in B2B and B2C marketing, including digital marketing, social media management, content creation, influencer collaborations, product launches, and promotional events. The role requires a strong understanding of the UAE market, a creative mindset, and the ability to work closely with sales teams to increase brand awareness, generate leads, and drive sales growth.

Key Responsibilities

• Plan and execute B2B and B2C marketing campaigns.
• Support product launches, promotions, opening events, retail campaigns, and salon activities.
• Coordinate Arabic and English content for Instagram, TikTok, websites, and digital platforms.
• Create marketing content, prepare UGC content, and coordinate with influencers and photographers.
• Develop marketing activities targeting consumers, salons, retailers, wholesalers, and distributors.
• Work closely with the sales team to generate leads and support sales growth.
• Coordinate exhibitions, events, salon demonstrations, and brand activations.
• Support FMCG trade marketing, merchandising, and point-of-sale activities.
• Monitor competitors, market trends, pricing, promotions, and customer behaviour.
• Support e-commerce and digital advertising campaigns.
• Prepare monthly marketing plans and performance reports.
  

• Minimum 2–3 years of marketing experience.
• Experience in FMCG, beauty, cosmetics, retail, or salon products preferred.
• Fluency in both Arabic and English is mandatory (written and spoken).
• Experience in both B2B and B2C marketing.
• Good knowledge of social media, influencer marketing, and digital campaigns.
• Understanding of the UAE/GCC market.
• Creative, organized, commercially minded, and able to work closely with sales teams.
• UAE driving licence is an advantage.