- Assist in the development and execution of integrated marketing campaigns, ensuring alignment with brand objectives and target audience.
- Conduct market research and analyze trends to identify new opportunities for growth and improvement in marketing strategies.
- Coordinate the production of promotional materials, including brochures, newsletters, and digital content, maintaining brand consistency.
- Manage social media accounts by creating engaging content and tracking performance metrics to enhance online presence.
- Support the organization of events, trade shows, or webinars, overseeing logistics and ensuring successful execution.
- Monitor and report on campaign performance using analytics tools, providing insights and recommendations for optimization.
- Maintain the marketing database by updating and organizing contact lists for email campaigns and outreach efforts.
- Stay updated on industry trends and competitor activities to inform marketing strategies and tactics.
Desired Candidate Profile
- Bachelor's degree in Marketing, Communications, or a related field is essential for foundational knowledge.
- 3-5 years of relevant work experience in marketing or communications, showcasing a practical understanding of the industry.
- Certifications in digital marketing or social media management will set you apart from other candidates.
- Experience in B2B or B2C marketing environments, preferably within the tech or consumer goods sectors, is highly valued.
- Fluency in English is required, with additional languages considered a significant asset, especially for international markets.
- Proficiency in marketing software (like HubSpot or Mailchimp) and graphic design tools (such as Canva or Adobe Creative Suite) is a plus.
- Strong analytical skills with the ability to interpret data and generate actionable insights for campaign improvement.
- Excellent written and verbal communication skills, essential for crafting compelling messaging across platforms.
- Demonstrated ability to work collaboratively in a fast-paced environment while managing multiple projects and deadlines.
- A proactive and adaptable mindset, with a passion for innovation and creativity in marketing strategies.
Employment Type
Company Industry
- Automotive
- Auto Accessories
Department / Functional Area
- Marketing
- Brand Management
- Marketing Research
- Digital Marketing
Keywords
- Marketing Research
- Marketing Management
- Marketing
- Digital Marketing
- Email Marketing
- Social Media Marketing
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