Marketing Executive

Byte Crew Technologies; Dubai; On-site; AED 50,000 - 90,000; Full time

Job summary

An established industry player is seeking a dynamic Marketing Executive to drive digital marketing initiatives. This role involves developing and executing a comprehensive digital marketing roadmap, managing social media channels, and optimizing campaigns based on performance insights. The ideal candidate will have a passion for digital marketing, possess strong communication skills, and be ready to collaborate with various teams to ensure successful event marketing strategies. Join this innovative firm and take your career to the next level by contributing to exciting projects in a fast-paced environment.

Qualifications

• 0 to 2 years of experience in digital marketing, preferably in events or agencies.
• Bachelor's degree required; MBA preferred.

Responsibilities

• Develop and execute digital marketing strategies for brand consistency.
• Manage social media presence and measure campaign performance.

Skills

Digital Marketing

Social Media Management

SEO/SEM

Content Production

Google AdWords

Campaign Management

Education

Bachelor of Business Administration

MBA in Marketing, PR, Communications, Advertising

Tools

Google AdWords

Social Media Platforms

Job description

Bachelor of Business Administration (Management)

Nationality: Any Nationality

Vacancy: 1 Vacancy

Job Description

Marketing Executive Key Responsibilities (Summary):

1. Develop and execute a comprehensive digital marketing roadmap, ensuring consistent brand messaging across all channels.

2. Manage and maintain the company's social media presence across digital platforms.

3. Measure and report on the performance of all digital marketing campaigns, optimizing based on insights.

4. Create and implement effective digital marketing strategies to drive marketing-sourced revenue for events.

5. Monitor trends and insights, adjusting strategies for better performance and cost efficiency.

6. Oversee digital marketing and corporate communication activities for assigned events, business divisions, or products.

7. Plan and execute digital marketing campaigns (web, SEO/SEM, WhatsApp Business, Telegram, social media, and advertising) aligned with broader marketing strategies.

8. Handle Google AdWords, social media ads, SEO, and content production for events, coordinating with managers on budgeting and partner channel promotion.

9. Prepare and submit a marketing strategy document, campaign schedule, and content plan within 7 days of receiving the production brief.

10. Manage, effectively utilize and provide regular feedback to allocated branding staff.

11. Travel to events as and when required, ensuring smooth execution.

12. Collaborate with agencies and other vendor partners.

13. Evaluate emerging technologies and provide thought leadership for adoption where appropriate.

14. Motivate the digital marketing team to achieve goals.

15. Travel to Manipal as necessary for training, mentoring, and monitoring purposes.

16. Proactively support and approach process-level and strategy-level amendments made by Management; assist in evaluating change impact and risk analysis.

Minimum Requirements

1. 0 to 2 years of Digital Marketing Experience
2. Preferably from Events, Digital/Marketing/Social Media Agencies
3. MBA in Marketing, PR, Communications, Advertising