The ideal candidate will assist in all areas of marketing lead generation and marketing support. They will be comfortable in maintaining various marketing campaigns and have a creative skillset which enables them to brainstorm new initiatives.
Responsibilities
- Implements marketing and advertising campaigns by assembling and analyzing sales forecasts; preparing marketing and advertising strategies, plans, and objectives; planning and organizing promotional presentations; updating calendars
- Prepares marketing reports by collecting, analyzing, and summarizing sales data
- Keeps promotional materials ready by coordinating requirements with graphics department; inventorying stock; placing orders; verifying receipt
- Supports sales staff by providing sales data, market trends, forecasts, account analyses, new product information; relaying customer services requests
- Researches competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising; maintaining research databases
- Plans meetings and trade shows by identifying, assembling, and coordinating requirements; establishing contacts; developing schedules and assignments; coordinating mailing lists
- Monitors budgets by comparing and analyzing actual results with plans and forecasts.
- Updates job knowledge by participating in educational opportunities; reading trade publications
- Accomplishes organization goals by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments
- Develop and maintain websites, newsletters, emails, social media campaigns
- Contribute to marketing and creative brainstorm initiatives
- Identify and propose internal/external ideas and initiatives to help promote general awareness of company brand
Qualifications
- Bachelor's degree or equivalent experience
- 2 - 3 years' experience in marketing/brand management
- Excellent written and verbal communication skills
- Ability to manage multiple priorities
- Knowledge of all social networking platforms
- Knowledge of local hospitality scene