Lead Generation Specialist

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Al Marwan Group is a holding company established in 1978, Al Marwan Group has grown a strong diversified portfolio in Real Estate Development & Management, Hospitality, General Contracting and Heavy Machinery trading of brand new and used equipment for the Construction, Mining, Oil, and Gas industries.

We are seeking a skilled and motivated Lead Generation Specialist to join our dynamic team.

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• Research and identify potential leads through various channels, including online research, social media, and industry directories.
• Generate and qualify leads based on target criteria to ensure alignment with the company’s goals.
• Create and execute lead generation strategies, campaigns, and outreach activities.
• Maintain and update lead databases, ensuring accuracy and relevance.
• Collaborate with the sales team to develop and implement effective lead nurturing strategies.
• Conduct outbound calls, emails, and other communications to initiate contact with prospective clients.
• Monitor and analyze campaign performance, providing insights to optimize lead generation efforts.
• Stay updated on market trends, competitor activities, and industry developments to identify new opportunities.
• Use CRM tools to manage and track lead progress throughout the sales funnel.
  
  

• Bachelor’s degree in Marketing, Business Administration, or a related field.
  
  

• 2+ years of experience in lead generation, preferably in real estate.
  
  

• Proficiency in lead generation tools, CRM systems, and marketing automation software.
• Strong analytical and problem-solving skills with attention to detail.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Results-oriented mindset with a proven track record of meeting or exceeding lead generation targets.
• Familiarity with digital marketing, SEO, and social media strategies is a plus.