Junior Brand Manager

Kraft Heinz Company; Dubai; On-site; AED 60,000 - 100,000; Full time

Job summary

An established industry player is looking for a dynamic Junior Brand Manager to join their Brand Build Team in Dubai. This exciting role focuses on supporting and growing flagship products across the Middle East and South Africa. You will be instrumental in launching innovative products, developing integrated marketing campaigns, and conducting market analysis to drive brand equity. Collaborating with cross-functional teams, you will ensure the successful execution of brand initiatives while managing multiple projects. If you are passionate about brand management and ready to make a significant impact, this opportunity is for you.

Qualifications

• 1-3 years of experience in brand management or marketing within FMCG.
• Strong skills in data analysis and insights.

Responsibilities

• Assist in launching new products and developing marketing campaigns.
• Conduct market research to identify trends and growth opportunities.

Skills

Data Analysis

Communication Skills

Project Management

Problem Solving

Education

Bachelor's degree in Marketing

Bachelor's degree in Business Administration

Tools

Microsoft Excel

Microsoft PowerPoint

Job description

Bachelor of Business Administration (Management)

Nationality: Any Nationality

Vacancy: 1 Vacancy

Job Description

We are seeking a dynamic and motivated Junior Brand Manager to join our Brand Build Team based in Dubai. This role will focus on supporting and growing our Red Categories, which include our flagship products such as Heinz Ketchup and other tomato-based offerings across the Middle East & South Africa regions. The successful candidate will play a pivotal role in developing and implementing brand innovations, campaigns, and business decisions that drive market share and brand equity in the region.

What you'll do:

• Product Innovation: Assist in the launch of new products within the Red Categories, ensuring they meet consumer needs & are successfully launched across multiple markets.
• Integrated Marketing Campaigns: Develop a 360-marketing campaign tool kit (ATL & BTL).
• Market Analysis: Conduct detailed market research to identify consumer trends, competitor activities, and opportunities for brand/Category growth. Use data-driven insights to inform business decisions & support strategy development.
• Cross-Functional Teamwork: Work closely with internal teams such as R&D, factory, legal, regulatory, finance, sales, and supply chain teams to ensure detailed execution of brand initiatives and alignment with business objectives.
• Strategy: Support in the development of Red categories 3YP strategies.
• Agency Management: Liaise with external agencies to develop assets and campaigns big ideas that effectively communicate brand messages with the target audience.
• Problem Solving: Identify challenges & creatively solve them.
• Performance Tracking: Monitor and analyze the performance of innovations & campaigns.

What you'll bring:

• Native Arabic & fluency in English
• Bachelor's degree in marketing, Business Administration, or a related field.
• 1-3 years of experience in brand management or marketing within the FMCG sector.
• Strong skills in data analysis, working with numbers, and insights.
• Excellent verbal and written communication skills with the ability to influence partners.
• Ability to manage multiple projects simultaneously, with attention to detail and results focus.
• Technical skills: Experience in Microsoft Excel (data analysis & pivot tables, reporting) and Microsoft PowerPoint (presentations, storytelling & visualization).
• Valid UAE residence visa.

Location(s)

Dubai Office