Influencer Marketing Coordinator

Rayna Tourism LLC; Dubai; On-site; AED 60,000 - 90,000; Full time

Job summary

A leading company in tourism is seeking an Influencer Coordinator to manage influencer onboarding and campaigns. The role involves coordinating with internal teams and creating content guidelines. Ideal candidates will have a Bachelor’s degree in Marketing or related fields and prior experience in influencer marketing. Passion for travel and social media is essential.

Qualifications

• Bachelor’s degree or equivalent in relevant fields.
• Internship or experience in influencer marketing or digital content.
• Strong communications and multitasking skills.

Responsibilities

• Identify and onboard new creators into the influencer program.
• Develop creative briefs and guidelines aligned with brand objectives.
• Monitor influencer content for brand standards.

Skills

Communication

Organizational

Multitasking

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Communications

Bachelor’s degree in Media

Tools

Influencer platforms/tools

Job description

Bachelor of Business Administration, Any Graduation

Nationality

Any Nationality

Any

Vacancy

1 Vacancy

Job Description

Influencer Onboarding & Coordination:

- Identify and onboard new creators into the influencer program.

- Serve as the main point of contact for influencers during each campaign.

- Ensure influencers have all required assets, information, and tickets before the collaboration begins.

Content & Campaign Management:

- Develop creative briefs and clear content guidelines aligned with brand objectives.

- Monitor influencer content to ensure it meets brand standards and deadlines.

- Request and manage content approval from influencers and liaise with the Influencer Marketing Manager for final sign-off.

Database & Reporting:

- Maintain and regularly update the influencer database with accurate information.

- Track performance metrics and campaign deliverables.

- Add new influencers to the database and assist in evaluating their performance.

Cross-functional Collaboration:

- Coordinate with internal teams (e.g., creative, social, and sales) to repurpose influencer content across marketing channels.

- Liaise with the sales team to ensure timely ticket delivery and collaboration reminders.

- Follow up post-campaign for content delivery and feedback.

Trend Monitoring & Research:

- Stay updated on the latest influencer, social media, and content marketing trends.

- Research emerging creators and platforms that align with Rayna Tours' brand.

- Assist in managing influencer agreements and contracts.

- Coordinate invoicing and payments for creators.

- Maintain organized campaign documentation and reports.

Desired Candidate Profile

• Bachelor’s degree in Marketing, Communications, Media, or a related field (or equivalent experience).
• Internship or prior experience in influencer marketing, social media, or digital content.
• Strong communication, organizational, and multitasking skills.
• Proactive, detail-oriented, and able to thrive in a fast-paced environment.
• Familiarity with influencer platforms/tools is a plus.
• Solid understanding of major social media platforms (Instagram, TikTok, YouTube, etc.).
• Passionate about travel, social media, and working with content creators.

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