- Full social media strategy and execution across TikTok, Instagram Reels, YouTube Shorts & LinkedIn
- A daily/weekly content engine built around the founder personal brand and BE s growth narrative
- Trend tracking and fast implementation (if it s hot, we post today, not next week)
- Leading and coordinating the in-house video editor, designer, writer, and videographer
- Writing (or overseeing) hooks, headlines, captions, and CTAs that convert views to followers
- Content performance tracking, reporting, and iteration
- Building our short-form content volume and velocity minimum 4 5 posts per week, per brand
What Success Looks Like
- High engagement growth on all platforms
- 2 3 viral pieces of content monthly
- Clear positioning of the founder as a visionary brand in the affiliate SaaS space
- Daily inbound leads and community buzz from organic content
- Consistent publishing, clear creative direction, and performance-focused feedback
Required Experience
- 2 4 years managing and growing founder-led or brand social media accounts
- You ve grown at least one account 50K+ organically and can show us how
- You ve created short-form content that went viral (and know why it did)
- Deep knowledge of TikTok, Instagram Reels, YouTube Shorts, LinkedIn
- Strong understanding of hooks, captions, trends, content pacing, visual storytelling
- Proven ability to lead creatives and get content shipped
- Bonus: Experience in entrepreneurship, personal branding, SaaS, trading, or affiliate spaces
What We re NOT Looking For
- Corporate marketers who just run strategy
- Designers or editors without growth thinking
- People who treat content like a checklist
- Followers. We want a leader who owns the outcome