Healthcare Marketing Lead

ARMADA PHARMACY DMCC; Dubai; On-site; AED 279,000 - 446,000; Full time

Job summary

ARMADA PHARMACY DMCC is seeking an experienced Marketing Manager to lead and roll out branding programs and digital campaigns in the UAE. You will drive multi-channel initiatives, manage budgets, and align activities with the company strategy to grow market share and improve financial performance.

The role requires a strong background in healthcare marketing, social media, and analytics, with excellent communication skills and a proactive, results-driven mindset. Dubai location preferred.

Qualifications

• Bachelor's or master's degree in marketing, communication, journalism, business, healthcare or equivalent.
• 5+ years marketing experience with strong business acumen.
• Experience in UAE market.
• Dominant market share in at least one healthcare institution.
• Branding and Brand Positioning knowledge.
• Healthcare industry experience.
• Knowledge of health delivery process.
• Strong social media lead generation and corporate branding.
• Experience in paid advertising campaigns.
• Analytical ability across multiple channels.
• Proficiency with MS Office and CRM at intermediate level.
• Structured approach to marketing; ethical standards.
• Experience in new business development and lead qualification.
• Strong communication to influence decision makers.
• Excellent oral, written and presentation skills.
• Strong understanding of social media, SEO, SEM, digital marketing and metrics.
• Up to date with online marketing techniques.
• Knowledge of web analytics (Google Analytics, WebTrends) and Google Adwords.

Responsibilities

• Manage and roll out branding awareness programs per the org standards.
• Lead advertising and media strategy and brand management.
• Develop and execute multi-channel campaigns for new and existing initiatives.
• Coordinate with internal teams to align with business strategy.
• Track performance of marketing activities and ROI.
• Maintain website content reflecting branding strategy.
• Create content, photos, and videos for channels.
• Manage marketing budget and spend.
• Utilize CRM to track opportunities and follow up.

Skills

Marketing strategy

Branding

Digital marketing

Social media

CRM

Market research

Lead generation

Budget management

Communications

Analytics

Education

Bachelor's/master's in marketing/related field

Tools

CRM software

Google Analytics

Google Adwords

MS Office

Job description

ARMADA PHARMACY DMCC is seeking an experienced Marketing Manager to lead and roll out branding programs and digital campaigns in the UAE. You will drive multi-channel initiatives, manage budgets, and align activities with the company strategy to grow market share and improve financial performance.

The role requires a strong background in healthcare marketing, social media, and analytics, with excellent communication skills and a proactive, results-driven mindset. Dubai location preferred.