Head of Sales, Core Training Services (Assurance)

BSI; United Arab Emirates; Hybrid; USD 120,000 - 150,000; Full time

Job summary

A leading certification and standards organization is seeking a Head of Sales for Core Training Services. This role focuses on developing and executing sales strategies, driving revenue growth, and leading a high-performing sales team. Ideal candidates will have significant experience in B2B sales, especially in the assurance and certification sectors, along with strong leadership and communication skills. The position requires frequent travel within the EMEA region.

Qualifications

• Senior sales leadership experience in assurance or related sectors.
• Proven success in exceeding sales targets.
• Excellent analytical and decision-making skills.

Responsibilities

• Develop and execute sales strategy for Assurance Training Services.
• Drive revenue growth and secure new sales opportunities.
• Lead and coach a high-performing sales team.

Skills

Sales leadership

Strategic thinking

Team development

Communication skills

Education

Experience in B2B sales

Deep industry knowledge in assurance

Tools

Salesforce

Job description

We exist to create positive change for people and the planet. Join us and make a difference too!

Job Title : Head of Sales, Core Training Services (Assurance)

Reports To : EMEA Sales Director

Primary location : EMEA (Flexible, with local and regional travel required 50% of the time)

Position Summary :

We are seeking an experienced and dynamic Head of Sales for Core Training Services to lead and grow our market presence in the assurance and certification training sector. This key leadership role will be responsible for developing and executing the sales strategy across the EMEA region, driving revenue growth, and building a high-performing sales team. The ideal candidate will possess deep industry expertise and a proven track record in sales leadership within professional services, certification, or related sectors.

Key Responsibilities :

Strategic Resource Deployment :

Develop and execute a comprehensive sales strategy for Assurance Training Services, aligned with global business objectives and regional market opportunities. Collaborate with cross-functional, regional, and global teams to identify new market segments, propose innovative products or services, and enable your teams to pivot as opportunities evolve.

Drive Revenue Growth :

Identify and secure new sales opportunities by working closely with the Client Management team, expand existing client relationships, and develop strategic opportunities with Local and Key Account clients to achieve targeted revenue growth.

Revenue Retention & Protection :

Minimize sales cancellations by collaborating with the Client Relationships team, improving the client experience through efficient sales handovers, and maintaining lasting relationships beyond initial engagement.

Team Leadership & Development :

Recruit, coach, and lead a high-performing sales team, fostering a culture of accountability, continuous improvement, and customer-centricity. Use performance metrics and data-driven coaching to support individual and team success.

Market Insights & Competitive Positioning :

Monitor industry trends, customer needs, and competitor offerings to position our training solutions as the market leader. Provide strategic insights to the EMEA leadership team for service innovation and market expansion.

Sales Operations & Processes :

Optimize sales processes, CRM tools, forecasting, and reporting to ensure operational efficiency. Promote a metrics-driven culture focused on lead activities and KPIs.

Cross-Functional Collaboration :

Work closely with marketing, operations, and technical teams to ensure seamless service delivery and consistent brand messaging across the region. Leverage your training market knowledge to align core training solutions with the wider System Certification sales efforts and support enterprise sales teams in differentiating our value propositions.

Budget & Compliance :

Manage regional sales budgets effectively to maximize ROI. Ensure all sales activities adhere to industry standards, regulations, and company policies, maintaining the highest level of ethical conduct.

Reporting & Forecasting :

Provide accurate, regular updates on sales forecasts, pipeline health, activity levels, conversion rates, and overall performance to senior leadership.

Qualifications & Experience :

Experience in progressive B2B sales, with senior sales leadership roles within assurance, certification, inspection, or professional services industries.

Proven success in exceeding sales targets and delivering significant revenue growth within the EMEA region.

Experience managing and developing geographically dispersed sales teams.

Strong leadership, coaching, and team development skills, with a focus on high performance.

Deep industry knowledge of assurance, certification, management systems, sustainability reporting, and supply chain assurance, along with awareness of regional regulations.

Excellent strategic thinking, analytical abilities, and a data-driven approach to decision-making.

Outstanding communication, negotiation, and presentation abilities (verbal and written).

Proficiency in CRM platforms (e.g., Salesforce) and sales analytics tools.

Ability to understand and adapt to diverse cultural and business contexts within the EMEA region.

Fluency in English is required; additional regional languages are desirable.

Willingness and ability to travel regularly within the EMEA region, with travel expectations around 50% of working time.

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About Us

BSI is a business improvement and standards company and for over a century BSI has been recognized for having a positive impact on organizations and society, building trust and enhancing lives.

Today BSI partners with more than 77,500 clients in 195 countries and engages with a 15,000 strong global community of experts, industry and consumer groups, organizations and governments.

Utilizing its extensive expertise in key industry sectors - including automotive, aerospace, built environment, food and retail, and healthcare - BSI delivers on its purpose by helping its clients fulfil theirs.

Living by our core values of Client-Centricity, Agility, and Collaboration, BSI provides organizations with the confidence to grow by partnering with them to tackle society’s critical issues – from climate change to building trust in digital transformation and everything in between - to accelerate progress towards a better society and a sustainable world.

BSI is an Equal Opportunity Employer dedicated to fostering a diverse and inclusive workplace.