Head of Marketing

Discovered MENA; Dubai; On-site; AED 300,000 - 400,000; Full time

Job summary

A prominent financial technology company in Dubai is seeking a Head of Marketing to lead its brand and client engagement strategies. This strategic leadership role requires extensive experience in fintech and marketing, with a focus on developing cross-channel campaigns. The ideal candidate will excel in team leadership and have a strong analytical approach to driving revenue growth. This is a full-time position offering a high-impact opportunity within a fast-growing sector.

Qualifications

• 7+ years in marketing, with 3+ years in a senior or leadership role.
• Background in fintech, crypto, or financial services is highly preferred.
• Strong knowledge of brand strategy, content, digital marketing, and analytics.

Responsibilities

• Lead the company’s global marketing strategy.
• Develop and execute integrated go-to-market plans.
• Oversee multichannel campaigns across digital and offline.

Skills

Strategic marketing

Team leadership

Digital marketing

Brand strategy

Analytics

Stakeholder engagement

Job description

Direct message the job poster from Discovered MENA

Global Talent Partner - Marketing | Digital | Brand | Content & Social | Senior Appointments at Discovered MENA

Head of Marketing

A fast-growing financial technology company is looking for a Head of Marketing to lead its global brand, communications, campaigns, and client engagement efforts. This is a high-impact leadership role ideal for a strategic and hands-on marketer with experience in fintech, crypto, or financial services.

As Head of Marketing, you will define and drive the marketing strategy across all channels, working closely with Product, Creative, Business Development, and Executive teams. Your work will directly influence brand visibility, customer acquisition and retention, and revenue growth across institutional and high-net-worth audiences.

Key Responsibilities :

• Lead the company’s global marketing strategy with a strong institutional and HNW focus
• Develop and execute integrated go-to-market plans for launches, partnerships, and campaigns
• Oversee multichannel campaigns across digital (search, social, display), offline (events, sponsorships), content, and PR
• Build performance dashboards to track KPIs such as engagement, lead generation, retention, and ROI
• Manage external agencies and media partners to ensure alignment and executional excellence
• Guide the creation of marketing assets (e.g., landing pages, newsletters, product brochures, thought leadership)
• Drive organic growth through SEO, content marketing, and community engagement
• Support lifecycle marketing including CRM strategy, onboarding journeys, and customer communications
• Lead and develop a results-oriented, collaborative marketing team
• Work with cross-functional teams to support revenue planning, product launches, and strategic proposals

Requirements

• 7+ years in marketing, with 3+ years in a senior or leadership role
• Background in fintech, crypto, or financial services is highly preferred
• Demonstrated ability to build and lead high-performing teams
• Strong knowledge of brand strategy, content, digital marketing, and analytics
• Experience executing cross-channel campaigns across multiple regions
• Commercially minded with a strong analytical approach to marketing performance
• Comfortable working in regulated, fast-paced environments
• Excellent communication and stakeholder engagement skills

Seniority level

Director

Employment type

Full-time

Job function

Marketing

Industries

Marketing Services, Financial Services, and Technology, Information and Media

Referrals increase your chances of interviewing at Discovered MENA by 2x

Sign in to set job alerts for “Head of Marketing” roles.