Head Of Marketing

Client of HR Ways; Dubai; On-site; USD 120,000 - 180,000; Full time

Job summary

A leading company in Dubai is seeking a seasoned Head of Marketing to drive growth and customer engagement. This strategic role involves leading a team, executing comprehensive marketing campaigns, and leveraging advanced analytics to measure success. The ideal candidate will possess significant experience in digital marketing and e-commerce, aiming to enhance brand visibility and customer loyalty.

Qualifications

• 10-15 years of marketing experience.
• 5 years in a senior leadership role.
• Strong exposure to high-growth consumer brands.

Responsibilities

• Own and execute marketing strategy across all channels.
• Lead a high-performing marketing team.
• Manage the marketing budget and track ROI.

Skills

Leadership

Communication

Data Analytics

Digital Marketing

E-commerce Knowledge

Education

Bachelor's in Marketing, Business, or a related field

MBA

Tools

HubSpot

Salesforce Marketing Cloud

Google Ads

Meta Ads Manager

Adobe Creative Suite

Job description

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Vacancy

1 Vacancy

Job Description

Job Description:

We are hiring a seasoned and strategic Head of Marketing to lead the companys growth and customer engagement efforts. This role demands a high-impact leader skilled in both brand and performance marketing, with a deep understanding of modern marketing tools, automation platforms, analytics systems, and customer journeys.

Key Responsibilities:

• Own and execute Idealzs marketing strategy across paid, earned, owned, and shared channels.
• Translate company goals into actionable campaigns that drive growth, user acquisition, and retention.
• Act as the brand custodian-ensuring messaging, tone, and visuals align across all channels.
• Lead, mentor, and grow a high-performing in-house marketing team and agency partners.

Performance & Growth Marketing

• Drive customer acquisition and retention through full-funnel marketing strategies.
• Manage digital channels: Paid Search (Google Ads), Paid Social (Meta, TikTok, Snap), Programmatic, Email, SMS, Affiliate, and SEO.
• Apply advanced data analytics tools (e.g., Google Analytics 4, Looker Studio, Mixpanel, Amplitude) to measure campaign performance, optimize spend, and reduce CAC.

Marketing Tools & Technology

Leverage a robust martech stack including:

• CRM & Automation: HubSpot, Salesforce Marketing Cloud, Klaviyo, Braze
• Ad Platforms: Meta Ads Manager, Google Ads, TikTok Ads, Snapchat Ads, DV360
• Content & CMS: WordPress, Webflow, Canva, Adobe Creative Suite
• Identify and implement new tools and technologies to improve ROI and customer experience.

Brand & Creative

• Build a compelling brand story that resonates with Idealzs unique value proposition.
• Partner with design and content teams to produce high-impact campaigns, product launches, and seasonal promotions.
• Lead influencer, PR, and community engagement initiatives.

Budgeting & Reporting

Own the marketing budget, forecasting, and ROI planning.

• Deliver weekly/monthly dashboards and insights to leadership, tracking KPIs including ROAS, LTV, churn, and engagement.

Requirements:

• 10-15 years of marketing experience, with at least 5 in a senior leadership role.
• Strong exposure to e-commerce, digital-first, or high-growth consumer brands.
• Expertise in the full digital marketing ecosystem, with hands-on experience in managing paid media campaigns and automation.
• Proficient with marketing technologies, CRMs, attribution tools, and performance analytics.
• Strong leadership, communication, and stakeholder management skills.

Bachelors in Marketing, Business, or a related field (MBA is a plus).

Disclaimer: Naukrigulf.com is only a platform to bring jobseekers & employers together. Applicants are advised to research the bonafides of the prospective employer independently. We do NOT endorse any requests for money payments and strictly advice against sharing personal or bank related information. We also recommend you visit Security Advice for more information. If you suspect any fraud or malpractice, email us at [e-mail]