Dubai
On-site
USD 120,000 - 160,000
Full time
12 days ago
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Job summary
A leading company is seeking a Senior Data and Analytics Leader in Dubai to drive strategic decisions through market research and analytics. The role includes developing global best practices, fostering data governance, and influencing data-driven methodologies across the organization. Ideal candidates will have extensive experience in data analytics, leadership skills, and a strategic mindset for problem-solving.
Qualifications
- 15 years of experience in market research or data/analytics.
- 5 years leading teams.
- Strong in data analysis and governance.
Responsibilities
- Lead the development of data-driven solutions.
- Provide actionable insights through quantitative analysis.
- Design tech infrastructure and data pipelines.
Skills
Data Governance
Quantitative Market Research
Data Storytelling
Machine Learning Techniques
People Leadership
- Provide expertise on key market and category trends including impacts to the business that will guide key strategic decisions
- Assess brand health and marketing tactics via objective quantitative research analytics & in-market tests (e.g. A / B) to help determine the effectiveness of marketing programs
- Leverage findings and trends to find opportunities and make recommendations to the business and the marketing leaders
- Develop global best practices for campaign and brand health KPI measurement across channels and the customer journey
- Influence its adoption across the organization and ongoing use
- Democratize our data by building a web-based data catalog and guiding data governance working with other functions to unify disparate information into a single source of truth for our customers.
- Lead staff in developing and delivering data-driven solutions across the analytical spectrum (descriptive, diagnostic, predictive, and prescriptive)
- Provide subject matter expertise on all things data and analytics to internal as well as external stakeholders by developing compelling actionable insights through quantitative analysis, innovative thinking, and data storytelling
- Partner with Planning teams to support end-to-end audience strategy by onboarding the data sources leveraging advanced Machine Learning techniques to build scale and deploy audiences across various platforms / publishers
- Partner with the Activation team to design and set up A / B tests using best-in-class DOE practices and optimize campaign performance by running descriptive and diagnostic analyses in clean rooms and other analytics platforms
- Design and present decks that communicate data (campaign performance, test results, and ad-hoc analyses) as a compelling narrative
- Design tech infrastructure and data pipelines (ETL, data automation, data querying)
- Partner with client and media partner data science teams to develop new methodologies and utilities
Qualifications
- 15 years of experience working in primary market research or data / analytics
- 5 years of experience leading teams
- Expertise in quantitative market research methods
- Expertise in data governance and analytics
- A whole-brained thinker who combines data with deep empathy and strong storytelling
- Comfort with ambiguity and experience in organizational design
- Strong people leadership skills
- Experience working with interdependent cross-functional and global teams
- Willing and able to travel domestically and internationally as required
- Strategic thinker who approaches challenges with a possibilities and learning mindset
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