Growth Marketing Specialist, Revision Village

Crimson Education; Dubai; Remote; AED 120,000 - 200,000; Full time

Job summary

A leading global EdTech organization seeks a Growth Marketing Specialist to expand reach to IBDP learners and schools. You will lead D2C and B2B marketing initiatives, run data-driven growth experiments, and design campaigns to enhance adoption and revenue. This remote-first role offers competitive salary and significant impact opportunities.

Benefits

Competitive salary + performance incentives

Remote-first, flexible hours

High-performing culture

Qualifications

• Proven track record of D2C and B2B marketing initiatives.
• Experience in running data-driven growth experiments.
• Hands-on performance marketing knowledge.

Responsibilities

• Lead D2C and B2B marketing initiatives for measurable impact.
• Run data-driven growth experiments across various channels.
• Design and execute full-funnel campaigns engaging students.

Skills

Lead generation and funnel management

Data-driven growth experiments

Customer lifecycle marketing

Performance marketing

Audience engagement

Job description

About The Role

The Growth Marketing Specialist sits at the intersection of marketing, partnerships, and sales enablement, with a clear mandate : expand Revision Village’s reach to every IBDP learner and school globally. This is a hands‑on, entrepreneurial role that blends commercial drive with creativity. You’ll design and run growth experiments across digital channels, optimise campaigns for impact, and help turn insights into initiatives that drive measurable adoption and revenue.

What You’ll Do

• Lead and grow Revision Village’s D2C and B2B school marketing initiatives, driving measurable impact on adoption and revenue.
• Run data‑driven growth experiments across email, paid, and community channels to acquire, nurture, and convert leads.
• Design and execute full‑funnel campaigns that engage students directly and activate schools through events, webinars, scholarships, and conferences.
• Turn student, teacher, and school insights into actionable improvements for product, pricing, and go‑to‑market strategy.
• Build scalable playbooks and repeatable processes to accelerate both D2C and B2B adoption globally.
• Leverage cutting‑edge AI tools to optimise campaigns, accelerate experimentation, and maximise ROI.
• Play a key role in delivering Revision Village’s FY26 growth targets, with direct impact on B2B partnerships and tutoring revenue.

About You

• You’ve led and grown D2C and B2B marketing initiatives that delivered measurable impact on adoption and revenue.
• You have a proven track record of lead generation and funnel management, from top‑of‑funnel awareness to mid‑funnel engagement and conversion.
• You understand audience engagement, customer lifecycle marketing, and automation tools, and you know how to use them to scale.
• You’ve run data‑driven growth experiments across email, Google Ads, paid media, and community channels that acquire, nurture, and convert leads.
• You bring hands‑on experience with performance marketing — from campaign setup to optimisation and ROI measurement.
• You’re excited by the challenge of designing and delivering campaigns for schools, from webinars and conferences to scholarships and special events.
• You can translate insights from students, teachers, and schools into product improvements, pricing strategies, and go‑to‑market refinements.
• You thrive on building scalable playbooks and repeatable processes to accelerate adoption and revenue growth.

Why Join Revision Village?

• Work at the heart of a global EdTech leader trusted by hundreds of thousands of students and schools.
• Be part of a high‑performing culture : lean, ambitious, and execution‑focused.
• Remote‑first, flexible hours, outcome‑driven environment.
• Competitive salary + performance incentives.
• Huge scope for impact and ownership.

This is an exciting opportunity within a fast‑growing and leading EdTech organisation. If you think this role sounds like you, please apply via the instructions below. Please keep an eye on your spam / junk email folder for correspondence from Team Tailor.