Franchise Hotel - Marketing Manager

InterContinental Hotels Group; Dubai; On-site; AED 60,000 - 100,000; Full time

Job summary

Join a forward-thinking hotel group where creativity and hospitality meet! As part of the dynamic marketing team, you'll strategize and execute innovative campaigns to enhance brand presence and drive business growth. This role offers the opportunity to lead a talented team while collaborating across departments to achieve marketing excellence. With a focus on sustainability and inclusivity, this is your chance to make a meaningful impact in a vibrant environment that values diversity and fosters professional growth. Embrace the challenge and become part of a supportive hotel family dedicated to creating memorable experiences.

Benefits

Competitive salary

Diverse and inclusive work environment

Professional development opportunities

Health and wellness benefits

Qualifications

• Proactive and self-motivated with strong leadership skills.
• Ability to thrive in a fast-paced and dynamic environment.
• Creative thinker with a problem-solving mindset.

Responsibilities

• Develop and execute marketing plans aligned with business goals.
• Plan and execute marketing campaigns to generate leads.
• Lead and mentor a high-performing marketing team.

Skills

Strategic Planning

Campaign Management

Brand Management

Digital Marketing

Team Leadership

Cross-functional Collaboration

Budget Management

Performance Metrics

Job description

[aboutus]

Join voco hotels, where every hotel has its unique charm, and our thoughtful hosts create a home away from home. Step by step, we're on a journey towards a sustainable future, treating the planet the same way we do our guests. We seek individuals with character as vibrant as our hotels. If you thrive on genuine hospitality, your place is with us at voco hotels.

[daytoday]

ROLE & RESPONSIBILITIES:

1. Strategic Planning: Work closely with the Director of Sales and Marketing to develop and execute marketing plans aligned with overall business goals. Conduct market research to identify opportunities, market trends, and competitor activities. Develop strategies to reach target audiences and achieve a competitive advantage.
2. Campaign Management: Plan, coordinate, and execute marketing campaigns across various channels (online and offline) to generate leads and increase brand awareness. Monitor and analyze campaign performance, using data-driven insights to optimize future activities.
3. Brand Management: Ensure consistency and integrity of the brand across all marketing channels. Collaborate with the creative team to develop marketing collateral, ensuring alignment with brand guidelines.
4. Digital Marketing: Oversee digital marketing strategies, including social media, email marketing, and online advertising. Stay updated on digital marketing trends and recommend innovative approaches to reach target audiences.
5. Team Leadership: Lead, mentor, and develop a high-performing marketing team. Foster a collaborative and creative work environment, promoting teamwork and professional growth.
6. Cross-functional Collaboration: Collaborate with sales, product development, and other departments to ensure alignment of marketing strategies with overall business objectives. Communicate marketing initiatives and results to the broader organization.
7. Budget Management: Develop and manage the marketing budget, ensuring efficient resource allocation. Track and report expenditures, providing regular updates to the Director of Sales and Marketing.
8. Performance Metrics: Establish KPIs to measure marketing success. Analyze and report on marketing performance, making data-driven recommendations for improvement.

[requirements]

• Proactive and self-motivated.
• Ability to thrive in a fast-paced and dynamic environment.
• Strong leadership and decision-making skills.
• Creative thinker with a problem-solving mindset.

[benefits]

We provide everything needed for success, including a competitive salary and a wide range of benefits to support your best work life. We foster inclusive teams that celebrate diversity and encourage colleagues to bring their whole selves to work. As an equal opportunity employer, we offer opportunities regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability. We cultivate a culture of trust, support, and acceptance, welcoming diverse backgrounds, experiences, and perspectives. Join us and become part of our hotel family.