Field Marketing Manager

Sprinklr; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

Sprinklr seeks a Field Marketing Manager in Dubai who will collaborate with sales leaders to drive revenue growth. The role involves crafting marketing strategies, executing plans, managing budgets, and ensuring effective communication within teams. Candidates should have a solid background in B2B marketing, proven leadership in managing significant budgets, and a strong analytical mindset.

Benefits

Comprehensive health plans

Well-being programs

Continuous learning opportunities

Qualifications

• 8 years experience in B2B marketing in roles like account-based marketing or field marketing.
• Experience managing marketing budgets and delivering sales pipeline.
• Ability to innovate in field marketing plans.

Responsibilities

• Craft and execute marketing plans aligned with corporate campaigns.
• Manage the lead process alongside sales and operations.
• Report on campaign success at the divisional level.

Skills

B2B marketing

Account-based marketing

Event management

Analytical mindset

Excellent communication

Tools

Salesforce

Power BI

Job description

Location : Dubai, UAE, Up to ~15% travel required

We have a great opportunity for a highly motivated, seasoned field marketing professional eager to build their career at Sprinklr, as we drive to double our revenue in the next two years. The Field Marketing position acts as a trusted advisor and strategic partner to our sales team, working across internal marketing functions and third parties to deliver against pipeline and revenue goals. A strong candidate has a proven track record of executing sales-focused marketing with experience in account-based marketing, as well as event management. They enjoy working in a highly collaborative environment, together with sales leaders to exceed expectations through effective communication, strategic plan development, and execution of field marketing programs that deliver on the needs of their divisional business.

What You’ll Do :

The Field Marketing Manager will work closely with sales leaders, global peers, and report directly to the Director Field Marketing for MEA. They will craft and execute marketing plans in partnership with stakeholders by aligning to the corporate campaign framework, executing locally to achieve KPIs, and ensure delivery of quarterly pipeline targets. They will provide the ‘voice-of-the-field’ for the wider marketing team to support a culture of constant improvement and innovation. They will leverage data to inform their strategy and nurture relationships to ensure alignment on marketing plans. They will manage the end-to-end lead process in partnership with inside sales and marketing operations, constantly looking for ways to improve the intake and conversion of the lead funnel. They will report on campaign success and business contribution on a divisional level. They will oversee the divisional field marketing budget and work in partnership with their peers across EMEA to continue to innovate ways to elevate our programming as a global function.

Who You Are & What Makes You Qualified :

• 8 years experience in B2B marketing in a relevant function such as account-based marketing, field marketing or events.
• Past experience being accountable for delivering, accelerating, and expanding sales pipeline through regional marketing programs that target enterprise sized organizations.
• Experience building and executing a field / geo-specific marketing plan(s) in partnership with sales teams, leadership, and third-parties that results in win / win scenarios.
• Experience influencing and / or managing significant marketing budget.
• Analytical mindset with the desire to measure, analyze, act, and improve marketing programs. Salesforce and Power BI experience are preferred.
• Excellent communication, storytelling, and presentation skills. Can demonstrate marketing leadership with sales leaders and customers.
• A life-long learner who embraces a growth mindset.
• Ability to be creative, innovative, and think creatively to execute local events.
• Enjoy consensus building while making tough decisions on investments.
• A run-through-a-brick-wall level of drive, passion, and desire for results.

Why You'll Love Sprinklr :

We're committed to creating a culture where you feel like you belong, are happier today than you were yesterday, and your contributions matter. At Sprinklr, we passionately, genuinely care. For full-time employees, we provide a range of comprehensive health plans, leading well-being programs, and financial protection for you and your family through a range of global and localized plans throughout the world.

For more information on Sprinklr Benefits around the world, head to to browse our country-specific benefits guides.

We focus on our mission : We founded Sprinklr with one mission : to enable every organization on the planet to make their customers happier. Our vision is to be the world’s most loved enterprise software company, ever.

We believe in our product : Sprinklr was built from the ground up to enable a brand’s digital transformation. Its platform provides every customer-facing team with the ability to reach, engage, and listen to customers around the world. At Sprinklr, we have many of the world's largest brands as our clients, and our employees have the opportunity to work closely alongside them.

We invest in our people : At Sprinklr, we believe every human has the potential to be amazing. We empower each Sprinklrite in the journey toward achieving their personal and professional best. For wellbeing, this includes daily meditation breaks, virtual fitness, and access to Headspace. We have continuous learning opportunities available with LinkedIn Learning and more.

EEO - Our philosophy : Our goal is to ensure every employee feels like they belong and are operating in a judgment-free zone regardless of gender, race, ethnicity, age, and lifestyle preference, among others. We value and celebrate diversity and fervently believe every employee matters and should be respected and heard. We believe we are stronger when we belong because collectively, we’re more innovative, creative, and successful.

Sprinklr is proud to be an equal-opportunity workplace and is an affirmative-action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. See also Sprinklr’s EEO Policy and EEO is the Law.