Field Force Marketing Manager - Beverage

Confidential Company; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading beverage company seeks a Field Force Marketing Manager in Dubai to spearhead marketing strategies and campaigns. This role involves leading local marketing efforts, managing influencer partnerships, and aligning marketing initiatives with sales. Candidates should have significant experience in the beverage sector or youth culture, and fluency in English is essential.

Benefits

Annual Bonus

Qualifications

• 4–6 years of marketing experience in beverage, lifestyle, or youth culture brands.
• Proven track record in advertising, social media, events, and influencer marketing.
• Strong connections and cultural understanding of UAE's entertainment and sport scenes.

Responsibilities

• Own and execute the UAE marketing plan across multiple channels.
• Build relationships with local organizers and influencers.
• Manage local agency partners and the UAE marketing budget.

Skills

Marketing experience

Influencer marketing

Advertising

Social media

Event management

Job description

Field Force Marketing Manager - Beverage

Any Arab National, Any European National, Indian

Any

Annual Bonus

Vacancy

1 Vacancy

Job Description

Our client, a Global Beverage (Non-alcoholic) company is looking to hire a Field Force Marketing Manager, based in Dubai. Budget AED 18K – 20K + Bonus + Benefits

Responsibilities:

Lead Local Marketing Strategy & Execution

• Own and execute the UAE marketing plan across ATL, BTL, digital, social, and influencer channels.
• Act as Company’s ambassador to ensure presence in the right places and conversations.
• Build relationships with local organizers, communities, and underground influencers.

Influencer & Opinion Leader Management

• Activate a diverse influencer network (creators, artists, athletes) aligned with Brand’s bold identity.
• Oversee content campaigns that drive brand relevance and engagement.
• Partnerships, Events, Sampling & Grassroots Activations
• Develop brand partnerships and drive high-impact activations.
• Oversee sampling team/agency and innovate new brand engagement formats.

Agency, Budget & Partner Management

• Manage local agency partners and the UAE marketing budget.
• Track ROI and KPIs across all initiatives.
• Partner with Sales on joint retail activations and field initiatives.

Market Insight & Local Trends

• Stay ahead of market and cultural trends to keep “Company Brand” fresh and relevant.

What Success Looks Like:

• “BRAND’s product” becomes a loved and talked-about brand in UAE youth scenes.
• Strong influencer network and impactful local activations.
• Clear alignment between marketing and sales.

Requirements:

• 4–6 years of marketing experience in beverage, lifestyle, or youth culture brands.
• Proven track record in advertising, social media, events, and influencer marketing.
• Strong connections and cultural understanding of UAE's entertainment and sport scenes.
• Naturally well-networked among creators and opinion leaders.
• Proactive, strategic, and hands-on with project and budget management skills.
• Fluent in English; Arabic is a strong plus.

Desired Candidate Profile

Note: Candidates only from beverage, lifestyle, or youth culture brands will be accepted.

Arabic speaker is a preference

Beverage experience would be a preference

Disclaimer: Naukrigulf.com is only a platform to bring jobseekers & employers together. Applicants are advised to research the bonafides of the prospective employer independently. We do NOT endorse any requests for money payments and strictly advice against sharing personal or bank related information. We also recommend you visit Security Advice for more information. If you suspect any fraud or malpractice, email us at [e-mail]