Field Engagement Marketing Lead

Oracle; Dubai; On-site; USD 80,000 - 120,000; Full time

Job summary

A leading global cloud solutions provider seeks a Field Engagement Marketing Lead for the EMEA region. This senior role entails driving demand generation and marketing initiatives to support revenue growth in collaboration with various stakeholders. The ideal candidate will boast over 15 years of experience in strategic planning and demand generation, focusing on achieving marketing goals while working in a dynamic environment.

Benefits

Competitive employee benefits

Diverse career opportunities

Commitment to work-life balance

Qualifications

• 15+ years in GTM Strategy and Demand Generation within EMEA.
• Proficient in lead and pipeline management.
• Experience working in matrix organizations.

Responsibilities

• Advise EMEA HW & ISV leadership on GTM strategies.
• Execute integrated demand generation campaigns.
• Ensure operational excellence in marketing initiatives.

Skills

Strategic Planning

Demand Generation

Stakeholder Management

Marketing

Analytical Skills

Organizational Skills

Education

Bachelor of Business Administration (Management)

Tools

Reporting Tools

Job description

Bachelor of Business Administration (Management)

Nationality: Any Nationality

Vacancy: 1 Vacancy

Job Description

Position: EMEA FEMA HeatWave & ISV Champion Lead

Location: London, Dubai, Amsterdam, or Malaga

We are seeking an experienced, energetic, and motivated Field Engagement Marketing Lead (FEMA) to join our EMEA Region FEMA, HeatWave & ISV Technology team. The role can be based in Dubai, Malaga, Amsterdam, or London.

This position involves working closely with EMEA Regional HeatWave (HW) and ISV Leaders, local Field sales, Business Development Representatives, Presales regional teams, and local and regional Marketing teams. The goal is to design, plan, and execute demand generation and sales initiatives to support the HeatWave & ISV pipeline growth, goals, and revenue targets.

The EMEA FEMA HW & ISV Lead will support the GTM strategies of HeatWave and ISV Sales Leaders, ensuring alignment across all Oracle engines (local and regional Field HW, ISVs sales, BDRs, Presales, and global HeatWave teams) to deliver regional plans effectively and achieve high-quality results.

The ideal candidate should have strong expertise and a proven track record in Strategic Planning, Marketing/Digital/Demand Generation, working with Field sales teams, Partners, and ISVs. Experience in digital strategies, C-level events, workshops, account planning, ABM activities, pipeline management, and working in matrix organizations is essential. The candidate should be energetic, capable of inspiring local teams, and skilled in stakeholder management and gaining stakeholder buy-in.

Qualifications

• +15 years of GTM Strategy, Demand Generation/Marketing, planning, and execution experience in EMEA regions.
• Strong analytical and organizational skills with attention to detail and results-driven execution.
• Experience with lead management, pipeline management processes, and reporting tools.
• Proven ability to work in a matrix organization with various stakeholders.
• Self-motivated with a proactive approach to work.
• Proficiency in English is required; additional regional languages are a plus.

Responsibilities

• Act as the trusted GTM advisor for EMEA HW & ISV leadership and sales management.
• Develop and execute demand generation plans and sales initiatives based on thorough knowledge of Oracle Cloud Technology.
• Achieve business goals by executing GTM plans across all customer lifecycle phases, including awareness, consideration, engagement, and pipeline development.
• Plan and execute integrated demand generation campaigns, including digital activities, C-level events, account-based marketing, third-party events, and lead management to meet pipeline and revenue targets.
• Ensure operational excellence in demand generation activities with clear target expectations, regular business reviews, and ROI tracking involving all relevant stakeholders.

About Us

Oracle is a global leader in cloud solutions, committed to innovation, integrity, and inclusivity. We offer diverse career opportunities and support work-life balance, employee benefits, and community engagement. We are an equal opportunity employer and welcome applicants from all backgrounds.

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This job posting is active; no indication of expiration is provided.