Enterprise Greenfield Marketing Manager

Amazon Web Services EMEA Dubai FZ Branch; Dubai; On-site; AED 120,000 - 180,000; Full time

Job summary

An established industry player is seeking a talented field marketing expert to lead Greenfield Enterprise segment marketing in MENAT. This role offers a unique opportunity to develop a deep understanding of local and global enterprise customer needs while creating scalable marketing strategies. You will be responsible for executing innovative marketing programs that drive awareness and customer adoption, all while collaborating closely with sales and marketing teams. If you are passionate about marketing and eager to make an impact in a fast-growing business, this opportunity is perfect for you.

Qualifications

• 3+ years of professional marketing experience required.
• Experience managing teams and using data to drive improvements.

Responsibilities

• Develop and execute regional enterprise greenfield marketing programs.
• Act as marketing contact with sales team and leaders to drive engagement.

Skills

Marketing Experience

Team Management

Data Analysis

Communication Skills

Education

Bachelor of Business Administration

Tools

Excel

Tableau

Job description

Bachelor of Business Administration (Management)

Nationality: Any Nationality

Vacancy: 1 Vacancy

Job Description:

1. 3+ years of professional non-internship marketing experience
2. 2+ years of working with creative teams, content managers, and marketers to bring brand promise to life experience
3. Experience managing teams
4. Experience using data and metrics to drive improvements
5. Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables)

Amazon Web Services is seeking a talented, self-directed field marketing expert to lead our Greenfield Enterprise segment marketing in MENAT. This is a unique opportunity to play a key role in an exciting, fast-growing business.

As the Greenfield Enterprise segment marketing in MENAT, you will be responsible for developing a deep understanding of the Enterprise Greenfield customer audience and their needs, developing a scalable marketing strategy to address them. This audience contains local enterprises as well as global enterprises, and encompasses both technical and business decision-makers. Your remit will include understanding our business strategy, understanding customer needs, building a targeting framework, defining the proposition, program planning, campaign/messaging development, and coordinating execution across our MENAT field marketing teams to deliver results.

Key job responsibilities:

1. Develop and execute regional enterprise greenfield field marketing programs and activities that help to drive awareness, education, customer adoption, and pipeline acceleration.
2. Leverage global marketing resources to meet sales requirements and find ways to invent and simplify to address sales needs without large budgets.
3. Act as marketing contact with sales team and leaders, including regular participation in sales team calls, in-person meetings, and planning sessions.
4. Earn trust and maintain strong relationships with Pre-sales, Demand Generation, and Solution Architects teams to support their goals, working in conjunction with other marketing leaders and with peers, increasing engagement with marketing and driving program support.
5. Deliver clear, consistent, and frequent communication with field marketing stakeholders to ensure ongoing clarity on strategy, tactics, goals, and performance for campaigns.
6. Provide detailed campaign updates via regular and ad hoc business reviews, which highlight key metrics and KPIs reflecting performance.

Desired Candidate Profile:

1. 2+ years of segmentation and developing customer profiles experience
2. 2+ years of supporting quantitative and qualitative consumer research experience
3. Experience using data and metrics to measure impact and determine improvements
4. Experience building, executing, and scaling cross-functional marketing programs