Assistant Marketing Manager

Minor Hotels; United Arab Emirates; On-site; AED 40,000 - 80,000; Full time

Job summary

An innovative hotel brand seeks a dynamic Assistant Marketing Manager to enhance brand visibility and drive bookings. In this role, you will craft marketing strategies, collaborate with various departments, and manage external partnerships to create impactful campaigns. Your creativity and organizational skills will shine as you oversee events, content creation, and media relations. This position offers a unique opportunity to shape marketing initiatives in a vibrant hospitality environment, ensuring that every guest experience is memorable and engaging.

Qualifications

• 3-5 years of marketing experience in hospitality preferred.
• Strong communication and multitasking abilities essential.

Responsibilities

• Develop marketing communication strategies and execute events.
• Manage third-party agencies for marketing activities.

Skills

Marketing Strategy

Social Media Management

Content Creation

Communication Skills

Organizational Skills

Education

Bachelor's degree in Marketing

Bachelor's degree in Communications

Bachelor's degree in Business

Tools

Canva

Adobe Suite

Email Marketing Tools

Job description

Company Description

Contemporary, relaxed, and imaginative. Be it a leisurely family break or a romantic escape, AVANI Hotels & Resorts provides the right space for guests who value the details that matter.

Avani hotels are perfecting the balance between work and play, design and function, service, and privacy, laid back and lavish.

Business or leisure, it's up to you, with one of the best locations in Dubai. Part of the Ibn Battuta complex on Sheikh Zayed Road, you're surrounded by boutiques, restaurants, and family fun galore. And with our own metro station, the rest of the city is within easy reach.

Job Description

The Assistant Marketing Manager plays a vital role in supporting the hotel's marketing strategy by coordinating and executing marketing initiatives to drive brand awareness, increase bookings, and promote hotel services and events. This role involves collaboration with various departments such as F&B, Sales, Events, and Revenue, as well as external agencies and media partners.

Job responsibilities include:

1. Plan and develop marketing communication strategy, social trends, media planning, and booking (offline) including above and below the line, building brand awareness
2. Plan and execute marketing events, workshops, exhibitions, and all other related activities
3. Create and supply content by gathering necessary information about health & wellness and collaborate with outsourced copywriters to ensure convincing content, marketing, and PR news for the brand website, social media seeding, and newsletters
4. Manage third parties such as media agencies, event organizers, PR agencies, and FDA agents to accomplish marketing activities as planned
5. Oversee graphic designers to accomplish artwork and marketing materials
6. Lead and collaborate with celebrities, KOLs, experts, and nutritionists to endorse and influence branding and product seeding
7. Initiate marketing campaigns to inform people about new product availability
8. Explore business partnerships to expand customer databases and offer privileges and discounts through our partners
9. Ensure budgets are tracked and spent efficiently

Qualifications

1. Bachelor's degree in marketing, Communications, Business, or a related field
2. Minimum 3-5 years of experience in marketing, preferably in the hospitality industry
3. Proficiency in social media platforms, email marketing tools, and content management systems
4. Basic knowledge of graphic design tools (e.g., Canva, Adobe Suite) is a plus
5. Strong communication and interpersonal skills
6. Excellent organizational and multitasking abilities
7. Fluent in English; additional languages are an advantage
8. Knowledge of the UAE market and hospitality trends is preferred

Additional Information

Key Competencies:

• Creativity and Innovation
• Attention to Detail
• Strong Communication Skills
• Digital Savviness
• Time Management
• Collaboration and Teamwork
• Analytical Thinking