Search Engine Optimization Specialist

InZone; United Arab Emirates; On-site; AED 60,000 - 90,000; Full time

Job summary

A leading company in the Travel and Tourism sector is seeking a talented SEO Specialist to enhance their online visibility and drive organic traffic. The successful candidate will implement effective SEO strategies, conduct keyword research, and optimize website content while staying updated with industry trends. This role requires strong analytical skills and proficiency in SEO tools, making it ideal for those with a passion for digital marketing.

Qualifications

• Minimum 2-3 years experience as an SEO Specialist.
• In-depth knowledge of SEO best practices and algorithms.
• Proficiency in SEO tools is a must.

Responsibilities

• Conduct thorough keyword research to identify target keywords.
• Optimize website content for improved search engine visibility.
• Monitor and analyze website performance using SEO tools.

Skills

Analytical skills

SEO best practices

Content optimization

Keyword research

Communication

Tools

Google Analytics

Google Search Console

Job description

We are seeking a talented and results-driven SEO Specialist to join our dynamic marketing team.

Candidates who have prior experience in Travel and Tourism would be preferred. The SEO Specialist will be responsible for developing and implementing effective search engine optimization (SEO) strategies to enhance our online visibility, drive organic traffic, and improve search engine rankings. This role requires a deep understanding of SEO best practices, keyword research, content optimization, and data analysis.

Must Have Responsibilities :

• Conduct thorough keyword research to identify target keywords and phrases.
• Optimize website content, including landing pages, blog posts, and meta tags, for improved search engine visibility.
• Perform on-page and off-page optimization techniques to increase organic search rankings.
• Monitor and analyze website performance using SEO tools and analytics platforms.
• Identify and resolve technical SEO issues, such as broken links, crawl errors, and site speed
• optimization.
• Stay up to date with industry trends and algorithm changes to ensure effective SEO strategies.
• Conduct competitor analysis and identify opportunities for improvement.
• Generate regular reports on SEO performance and provide actionable insights to stakeholders.

Must Have Qualifications :

• Minimum 2-3 years experience as an SEO Specialist or similar role.
• In-depth knowledge of SEO best practices, search engine algorithms, and ranking factors.
• Proficiency in SEO tools such as Google Analytics, Google Search Console, and keyword research tools is a must.
• Familiarity with HTML, CSS and website optimization techniques.
• Strong analytical skills and the ability to interpret data to drive informed decisions)
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team in a fast-paced environment.
• Attention to detail and a proactive mindset.
• Travel & Tourism experience is a must.