Marketing Manager

ESMOS Recruitment; United Arab Emirates; On-site; AED 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a dynamic Marketing Manager to spearhead innovative marketing strategies across multiple channels. This role is pivotal in driving business growth and nurturing existing relationships, requiring a strong background in digital marketing and analytics. You'll lead a talented team to create engaging content and optimize campaigns for maximum impact. If you're a proactive leader with a passion for marketing and a knack for data-driven decision-making, this opportunity is perfect for you. Join a forward-thinking company that values creativity and collaboration, and make a significant impact on their marketing efforts.

Qualifications

• 5+ years of mid-level management experience in marketing.
• Experience in strategy creation and managing marketing budgets.
• Excellent interpersonal and negotiation skills.

Responsibilities

• Lead the marketing team to develop effective strategies and campaigns.
• Implement KPIs and manage performance reviews for team development.
• Create engaging marketing assets to influence conversion rates.

Skills

Marketing Strategy

Digital Marketing

Social Media Management

Data Analysis

Budget Management

People Management

Content Creation

Negotiation Skills

Job description

Events and Exhibition experience is a must

Multiple vacancies for London and Dubai, UAE

This role is open to international candidates wishing to relocate.

The Marketing Manager is responsible for developing effective marketing strategies and campaigns.

Using traditional and innovative marketing techniques, you will be the marketing lead and support the drive to attract new business while nurturing current business.

The successful applicant must have extensive experience and knowledge across all marketing channels, including social media and digital marketing.

Market research and analytics must ensure that engaging content evolves annually in line with our strongly anticipated growth.

You will lead a team of marketers to deliver the complex marketing course of action across multiple verticals for each client.

Accountabilities:

1. Work with the team to develop a cyclical data-build strategy and maximise budget availability for data acquisition.
2. Implement KPIs, manage the performance review process, and direct team members on execution, delivery, and training requirements for professional and personal development, ensuring they reach their full potential.
3. Create creative, brand, and message marketing assets for use throughout the cycle that are engaging and influence conversion rates.
4. Use analytics to constantly evolve the website design and user journey, increasing conversions and linking to marketing activities.
5. Work with the Digital Marketing Manager to develop an effective multi-faceted digital campaign for each audience group with constant optimisation.
6. Develop and sustain media partnership agreements, well represented through relevant media outlets throughout the year to support the campaign plan.
7. Project manage all components required to deliver successfully, ensuring the technology is fit for purpose, integrated with the marketing automation and lead scoring plan, and provides effective analytics.
8. Champion interactions with all parties to ensure increased reach and attract new business year after year.

Minimum Experience:

1. You have a minimum of 5+ years of mid-level management experience.
2. Strategy creation and critical path analysis.
3. Experience in the use of databases with targeted direct marketing campaigns.
4. People management.
5. Website management and user experience.
6. Excellent writing skills, including proofreading and messaging.
7. Extensive data analysis from multiple sources.
8. Budget management, including decision-making responsibility for various marketing channels.
9. Excellent interpersonal skills, with the ability to effectively communicate and relate to all levels both within and outside the organization.
10. Excellent negotiation and relationship-building skills.
11. Experience with social media channels, including content creation, sponsored posts, analytics, and effectiveness measurement.
12. Good leadership skills.
13. Ability to work well under pressure, adaptable and resilient.
14. Able to work on own initiative, highly motivated and proactive.
15. Practice good time management.
16. Trustworthy, professional, and reliable.
17. Demonstrate good teamwork with co-workers and peers.

*** ONLY shortlisted candidates will be contacted ***