Marketing Manager

Dubai World Trade Centre; United Arab Emirates; On-site; AED 120,000 - 150,000; Full time

Job summary

A leading company in the UAE is seeking an experienced marketing professional to drive marketing strategies for their exhibition portfolio. The role involves developing campaigns, managing budgets, and ensuring high-quality marketing collateral. Ideal candidates will have a strong background in marketing and business management, with a minimum of 5 years experience.

Qualifications

• Minimum 5 years experience in Marketing, preferably in exhibitions.
• In depth knowledge of business management and practices.

Responsibilities

• Develop innovative marketing campaigns and tools.
• Manage exhibition onsite activities including press conferences.
• Prepare and monitor the marketing budget.

Skills

Marketing

Business Management

Education

Bachelor of Business Administration

Job description

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Vacancy

1 Vacancy

Job Description

• Work with the project team to devise and implement strategies, policies and procedures for marketing & communications activities for the Exhibition Dept and its portfolio of exhibitions
• Develop innovative marketing campaigns, tools and activities
• Assist the project and project managers in pitching for corporate sponsors
• Undertake the development and production of all marketing collateral in conjunction with Project Managers across range of regional and international exhibitions from the DWTC portfolio
• Work with the project team to develop the shows through database building, research and enhanced exhibition offerings e.g. conference programmes, gala dinners, awards ceremony s
• Source, negotiate and manage external support agencies including printers, design, marketing, PR, photography and media
• Develop and research new show ideas and markets
• Manage exhibition onsite activities including press conferences, press days and media centres
• Database management
• Research and develop dedicated Data management procedures for the whole department
• Ensure all marketing collateral is professionally produced, of the highest quality and reflects exhibition and corporate guidelines
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
• Ensure the identity guidelines are adhered to by internal departments and external agencies
• Gathers and analyzes information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.

Qualifications:

• A marketing or business degree.
• Minimum 5 years experience in Marketing, preferably with marketing experience in the exhibitions organizing industry.
• Wide exposure to marketing-related practices and precedents
• In depth knowledge of business management and business practices. Ideally, a formal qualification in business/management studies.

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