Exhibition Sales Manager

dmg events: Energy Portfolio; United Arab Emirates; On-site; AED 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a dynamic Exhibition Sales Manager to drive multimillion-dollar business growth. In this pivotal role, you will be responsible for optimizing key accounts and generating revenue from new business. Your expertise in closing deals across the transport value chain will be crucial, as you engage with clients from small enterprises to large blue-chip companies. If you possess a strong sales background and a passion for the event industry, this opportunity offers a platform for you to excel and make a significant impact.

Qualifications

• Strong commercial experience in exhibition and sponsorship sales.
• At least 4 years in B2B conference and exhibition sponsorship sales.

Responsibilities

• Achieve and exceed revenue and profit targets.
• Identify and develop long-term sales opportunities.
• Prepare reports on sales activities and performance metrics.

Skills

Sales Skills

Lead Generation

CRM Proficiency

Negotiation

Customer Relationship Management

Tools

Salesforce

Job description

Job Purpose

The Exhibition Sales Manager will be responsible for generating multimillion-dollar business, including the optimization and growth of key accounts as well as revenue generation from new business. This role involves closing small to high-value deals across the transport value chain, from small to medium enterprise clients to large, blue-chip companies at senior management or director level.

Key Accountabilities

1. Achieve and exceed agreed show and personal revenue and profit targets.
2. Identify new sales opportunities (via Salesforce or research), connect, close, and develop long-term relationships.
3. Formulate and implement effective sales strategies and tools to close deals and maximize revenue from stands and sponsorships.
4. Negotiate deals with clients, manage contracts, and ensure compliance and satisfaction.
5. Monitor and analyze sales performance to identify areas for improvement and implement changes.
6. Build strong relationships with stakeholders, understanding their market objectives and ambitions.
7. Prepare regular reports on sales activities, performance metrics, and market insights for senior management.
8. Collaborate with each business to understand its aims and requirements.
9. Work closely with other departments such as content and marketing to operate as a unified team.
10. Attend events and liaise with exhibitor and sponsor clients onsite to ensure contract fulfillment and address concerns.
11. Stay updated on industry developments and trends through relevant publications.

Qualifications, Experience, & Skills

Minimum Qualifications and Knowledge

Strong commercial experience with a successful exhibition and sponsorship sales record. Demonstrates excellent sales skills, including lead generation, cold calling, proposal crafting, decision-maker engagement, high conversion rates, upselling, and CRM proficiency.

Minimum Experience

At least 4 years in B2B conference and exhibition sponsorship sales, in domestic or global markets.

Job-Specific Skills

Experience with ambitious sales targets, consistently meeting or exceeding them. Hard-working, persistent, proactive, honest, genuine, eager to learn and develop within the event industry.

Behavioral Competencies

• Customer-focused approach
• Strong work ethic
• Resilient in managing leads and developing new business
• Desire to learn and embrace best practices
• Consistent and reliable
• Collaborative and communicative
• Proactive in taking initiative and testing ideas
• Efficient with time management and prioritization
• Focused on delivering results at the right time

dmg events is an equal opportunity employer. If you do not receive feedback within 14 days, consider your application unsuccessful.