Traditional Trade Supervisor

Abu Dhabi Refreshments Co. Llc; Abu Dhabi; On-site; AED 120,000 - 150,000; Full time

Job summary

A leading company in the beverage sector is seeking a Sales Manager to lead a team and drive sales growth. The ideal candidate will have a strong background in traditional trade or FMCG sales, with proven experience in trade marketing. Responsibilities include developing marketing strategies, managing sales performance, and fostering relationships with trade partners. This role requires excellent communication and analytical skills, along with a commitment to achieving sales targets.

Qualifications

• Minimum 5 years of experience in traditional trade or FMCG sales.
• Proven track record of success in driving sales growth.

Responsibilities

• Lead and motivate a team of sales representatives to achieve targets.
• Develop and implement effective trade marketing strategies.
• Conduct market visits to assess competitor activities.

Skills

Analytical Skills

Communication Skills

Negotiation Skills

Leadership

Education

Bachelor's degree in Business Administration

Tools

Microsoft Office Suite

CRM software

Job description

• Lead and motivate a team of sales representatives to achieve monthly and quarterly sales targets, fostering a culture of excellence and accountability.
• Develop and implement effective trade marketing strategies tailored to local markets, ensuring alignment with overall brand objectives.
• Conduct regular market visits to assess competitor activities, gather market intelligence, and provide insights for strategic decision-making.
• Build and maintain strong relationships with key traditional trade partners, negotiating favorable terms and ensuring mutual growth.
• Monitor and analyze sales performance metrics, utilizing data to drive continuous improvement and optimize sales execution.
• Train and develop team members on product knowledge, sales techniques, and customer engagement strategies, promoting a high-performance culture.
• Collaborate with cross-functional teams, including marketing and supply chain, to ensure seamless execution of trade promotions and product launches.
• Maintain accurate records of sales activities, customer interactions, and market feedback, ensuring transparency and accountability.
• Identify emerging market trends and customer needs, adapting strategies to capitalize on new opportunities.
• Prepare and present detailed reports on sales performance, market trends, and competitive analysis to senior management.

Desired Candidate Profile

• Bachelor's degree in Business Administration, Marketing, or a related field, providing a solid foundation for strategic thinking and analysis.
• A minimum of 5 years of experience in traditional trade or FMCG sales, demonstrating a proven track record of success in driving sales growth.
• Experience with trade marketing initiatives, showcasing the ability to develop and implement effective strategies that resonate with customers.
• Strong analytical skills, with the ability to interpret market data and translate insights into actionable plans.
• Exceptional communication skills, both verbal and written, enabling effective interaction with team members and trade partners.
• Proficiency in Microsoft Office Suite and CRM software, essential for data analysis and reporting.
• Ability to lead and inspire a diverse team, fostering collaboration and encouraging a results-oriented mindset.
• Strong negotiation skills, with a proven ability to secure advantageous terms while maintaining positive relationships.
• Fluency in English and local language, ensuring clear communication with all stakeholders.
• Willingness to travel frequently within the designated territory, demonstrating commitment to field operations and market engagement.

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Abu Dhabi Refreshments Co. Llc