Senior Marketing Coordinator

McDonald's UAE; Sharjah; On-site; AED 60,000 - 80,000; Full time

Job summary

A leading company in the UAE is seeking a Marketing Specialist to support the execution of marketing campaigns and manage social media strategies. The ideal candidate will have a Bachelor's degree in Marketing or Communications and at least 2 years of experience. Responsibilities include community management, brand compliance, and collaboration with internal teams and agencies. This role demands creativity, strong communication skills, and attention to detail in a fast-paced environment.

Qualifications

• Minimum 2 years experience in marketing, advertising agency experience is a plus.
• Strong communication skills, both written and verbal.

Responsibilities

• Support in the timely implementation and execution of marketing calendar campaigns.
• Work closely with the social media agency to develop content calendars.

Skills

Communication

Creativity

Attention to Detail

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Communications

Tools

Content Creation Tools

Job description

Key Responsibilities:

Marketing Calendar Campaigns

• Support in the timely implementation and execution of the 360° launch of campaigns in collaboration with internal stakeholders (marketing, digital, retail, branding, etc.) and agencies (creative, social) to execute and optimize marketing calendar campaigns.
• Ensure alignment with overall marketing strategy and brand objectives.

Social Media

• Work closely with the social media agency to develop and execute content calendars for both paid and organic social.
• Monitor social media trends and incorporate relevant strategies into our campaigns and content.

Community Management + Social Listening

• Collaborate with the community management team to keep them updated on campaigns, offers, and guidelines.
• Proactively monitor and analyze online conversations, mentions, and trends around the brand social media platforms to gain valuable insights into customer sentiments and market trends.

Brand Compliance

• Support marketing teams (Digital, Merchandising) to ensure all content aligns with brand design guidelines and tone of voice.
• Uphold and reinforce the brand identity across all marketing materials.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum of 2 years of experience in marketing, advertising agency experience is a plus.
• Strong communication skills, both written and verbal.
• Self-motivated with the ability to thrive in a fast-paced and collaborative environment where pro-activity is necessary.
• Creative mindset with a keen eye for design and trends.
• Exceptional attention to detail, ensuring precision and accuracy in all tasks and deliverables.
• Understanding of social media platforms and content creation tools.