Trade Marketing Manager

TALENTMATE; Sharjah; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading company in the UAE is seeking a Trade Marketing Manager to develop and execute marketing strategies that enhance product visibility and drive sales. The ideal candidate will have a strong background in trade marketing within the FMCG sector, excellent project management skills, and the ability to work under pressure. This full-time role offers competitive benefits including health insurance and paid annual leave.

Benefits

Health Insurance

Visa

Paid Annual Leave

Maternity and Paternity Leave

Qualifications

• 5+ years of experience in trade marketing or brand management within FMCG or retail sectors.
• Strong knowledge of retail marketing and POS execution.
• Fluency in English; Arabic skills are advantageous.

Responsibilities

• Develop and implement trade marketing strategies to enhance product visibility.
• Manage trade marketing budgets and coordinate with retailers for promotional campaigns.
• Monitor and evaluate trade program performance to maximize ROI.

Skills

Project Management

Negotiation

Communication

Analytical Skills

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Business Administration

Tools

Microsoft Office

CRM tools

Marketing automation tools

Job description

Job Description

We are seeking a highly skilled Trade Marketing Manager to develop and execute trade marketing strategies in the UAE market. This role is crucial for optimizing in-store visibility, driving retail sales, and aligning brand marketing with trade channel objectives.

Key Responsibilities

1. Develop and implement trade marketing strategies to enhance product visibility and sales across retail channels.
2. Collaborate with sales teams to create trade plans aligned with business goals and customer needs.
3. Manage trade marketing budgets, ensuring effective resource allocation for promotional activities.
4. Coordinate with retailers to execute in-store displays, POS materials, and promotional campaigns.
5. Conduct market research to identify trends, opportunities, and competitor activities in trade channels.
6. Monitor and evaluate trade program performance, adjusting strategies to maximize ROI.
7. Build and maintain relationships with retail partners, distributors, and wholesalers to strengthen brand presence.
8. Analyze sales data to measure trade activity effectiveness and recommend improvements.
9. Ensure consistent brand messaging across all trade marketing materials and activities.
10. Support the execution of trade promotions and events to increase product awareness and foot traffic.

Requirements

1. Bachelor’s degree in Marketing, Business Administration, or a related field.
2. 5+ years of experience in trade marketing or brand management within FMCG or retail sectors.
3. Strong knowledge of retail marketing, POS execution, and promotional activities.
4. Experience working with retail partners such as hypermarkets and supermarkets, as well as distributors.
5. Excellent project management, negotiation, and communication skills.
6. Data-driven with strong analytical skills and experience with trade marketing analytics tools.
7. Proficiency in Microsoft Office; knowledge of CRM and marketing automation tools is a plus.
8. Fluency in English; Arabic language skills are advantageous.
9. Ability to work under pressure and meet deadlines in a fast-paced environment.

Job Details

• Role Function: N/A
• Job Category: Marketing
• Role Level: Mid-Level
• Work Type: Full-Time
• Country: United Arab Emirates
• City: Sharjah
• Company Website: https://www.talentmate.com/

What We Offer

• Health Insurance
• Visa
• Paid Annual Leave
• Maternity and Paternity Leave

About The Company

TalentMate aims to connect professionals with opportunities by providing a platform to search, interview, and hire. Whether you're seeking your next job or looking for potential employers, we're here to assist you.