Senior Digital Marketing Executive - Luxurious Hotel

Apt Resources; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

An established industry player in luxury hospitality is on the lookout for a Senior Digital Marketing Executive to elevate their online presence. This role offers the opportunity to manage and optimize digital campaigns across platforms like Google Ads and TikTok, drive SEO initiatives, and enhance brand reputation through strategic content management. If you have a passion for digital marketing and a background in the travel sector, this is a fantastic opportunity to make a significant impact in a vibrant environment.

Benefits

Transportation Allowance

Telephone Allowance

Fully Furnished Studio

Standard Non-Cash Benefits

Qualifications

• Minimum 2 years of digital marketing experience, preferably in hospitality.
• Strong copywriting and presentation skills are essential.

Responsibilities

• Manage digital advertising campaigns across various platforms.
• Analyze digital performance metrics and provide insights.

Skills

Digital Marketing

SEO/SEM

Google Ads

Content Strategy

Copywriting

Education

Bachelor's degree in Marketing

Bachelor's degree in Digital Communications

Tools

Google Analytics 4 (GA4)

Google Tag Manager

Opera PMS

CRM Email Marketing Tools

Job description

Description

Apt Resources is seeking a Senior Digital Marketing Executive for our client, a prominent player in the luxury hospitality industry in Dubai. If you're passionate about driving direct bookings, elevating online brand presence, and spearheading digital strategy in the travel and tourism space, this is the role for you.

Key Responsibilities:

• Manage and optimize digital advertising campaigns across platforms like Google Ads, Meta, TikTok, and YouTube
• Drive SEO/SEM initiatives and performance tracking via GA4 and Google Tag Manager
• Handle CRM email marketing tools and enhance online brand reputation
• Collaborate with influencers, oversee content strategy, and manage website CMS
• Analyze digital performance metrics and present actionable insights to stakeholders

Requirements

• Minimum 2 years of digital marketing experience, with at least 1 year in hospitality or travel (preferably in 5-star hotel environments)
• Hands-on experience with Opera PMS and CRS systems
• Bachelor's degree in Marketing, Digital Communications, or a related field
• Strong copywriting, reporting, and presentation skills
• Previous GCC experience is an advantage

Benefits

Basic Monthly Salary: AED 8,500, transportation and telephone allowances, fully furnished studio, and other standard non-cash benefits.

Required Experience:

Senior IC