Brand specialist - 12-Month fixed term contract

Coty; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

An established industry player is seeking a passionate individual to drive brand management and marketing initiatives in the beauty sector. This dynamic role involves the development of promotional assets, managing social media content, and collaborating with e-commerce teams to execute compelling offers. The ideal candidate will possess a proactive mindset and a strong understanding of the beauty industry, with experience in the Middle East being a significant advantage. If you are driven by creativity and eager to make an impact in a vibrant market, this opportunity is perfect for you.

Qualifications

• 1-3 years of experience in brand management within the beauty industry.
• Previous marketing experience, ideally in cosmetics.

Responsibilities

• Develop physical and digital assets for campaign executions.
• Track social media calendar and manage community engagement.

Skills

Brand Management

Marketing Operations

Community Management

E-commerce Strategy

Analytical Skills

Proactive Mindset

Curiosity

Job description

In This Role You Will Be Responsible For

Development of all the physical, digital and visual assets needed for campaign executions :

• In store POSM / soft POSM
• PR assets
• Online / e-commerce assets

The definition and development of all promotional assets defined and aligned with Trade Marketing

The definition, deployment and tracking of the Social media calendar and content

• Brief social media agency
• Provide the needed assets
• Follow up and regular connect with social media agency regarding community management

Regular connects with the e-commerce teams to define and execute the offers

The registration of new products : formalization of documents, tracking with registration teams, providing files and assets needed to secure a smooth registration process

The analysis and preparation of sales and market shares reports

WHAT YOU WILL BRING

• Passion for beauty, and cosmetics industry
• 1-3 years of experience with brand management within the beauty industry
• Curious, agile and proactive mindset
• Previous experience in Marketing (trade, operations or development), ideally in the cosmetics industry
• Previous experience in the Middle East region ideally
• Arabic Language is a significant advantage