Social Media Manager & Content Creator

Client of Salt; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading luxury brand is seeking a Social Media Manager & Content Creator to enhance its online presence across platforms like Instagram and TikTok. The ideal candidate will have a strong background in content creation and a deep understanding of luxury trends, ensuring that all content reflects the brand's exclusivity and sophistication.

Qualifications

• Minimum 2 years of experience managing social media in luxury fashion or lifestyle.
• Strong skills in filming, editing, and styling.
• Deep understanding of luxury audience behavior.

Responsibilities

• Develop and execute a high-impact social media strategy.
• Create visually compelling content using real products.
• Manage the content calendar and interact with followers.

Skills

Content Creation

Social Media Management

Luxury Trends Understanding

Visual Creativity

Tools

Canva

CapCut

Adobe Suite

Job description

Role Overview:
We are seeking a creative and strategic Social Media Manager & Content Creator to lead our brand s storytelling across platforms like Instagram, TikTok, and more. This role involves content planning, creation, and growing our online presence-ensuring that every piece of content reflects the exclusivity and sophistication of our luxury brand.

Key Responsibilities:

• Develop and execute a high-impact social media strategy (Instagram, TikTok, Threads, Pinterest, etc.)
• Create visually compelling photo and video content using real products and in-showroom setups
• Write engaging captions and copy aligned with a luxury tone of voice
• Manage the content calendar and posting schedule
• Interact with followers, influencers, and clients via DMs and comments
• Monitor analytics and suggest content optimizations
• Collaborate with internal teams to create timely content (e.g., new arrivals, behind-the-scenes, rare finds)
• Support broader marketing efforts including influencer partnerships and brand collaborations

Ideal Profile:

• Minimum 2 years of experience managing social media in the luxury fashion or lifestyle space
• Strong skills in content creation (filming, editing, styling, mobile-first formats)
• Deep understanding of luxury trends and audience behavior
• Proficient with tools like Canva, CapCut, Adobe Suite, or similar
• Visually creative and highly detail-oriented

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