Enterprise Greenfield Marketing Manager UAE National MENATMarketing team

Amazon; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

Amazon Web Services is seeking a Greenfield Enterprise Segment Marketing Lead to develop marketing strategies for the MENAT region. This role involves understanding customer needs, planning campaigns, and collaborating with various teams to drive awareness and adoption. The ideal candidate will have significant marketing experience and a strong ability to analyze data to improve strategies.

Benefits

Flexible working arrangements

Career development resources

Employee-led affinity groups

Qualifications

• At least 3 years of professional non-internship marketing experience.
• Experience managing teams and using data/metrics for improvements.
• At least 2 years of experience working with creative teams.

Responsibilities

• Develop marketing strategies targeting local and global enterprises.
• Plan campaigns and coordinate with field marketing teams.
• Execute regional marketing programs to drive customer adoption.

Skills

Data Analysis

Marketing Strategy

Customer Relationship

Tools

Excel

Tableau

Job description

Amazon Web Services - Greenfield Enterprise Segment Marketing Lead (MENAT)

Amazon Web Services (AWS) is seeking a talented, self-directed field marketing expert to lead our Greenfield Enterprise segment marketing in MENAT. This is a unique opportunity to play a key role in a rapidly growing business.

Responsibilities:

1. Develop a deep understanding of the Enterprise Greenfield customer audience and their needs.
2. Create a scalable marketing strategy targeting local and global enterprises, including technical and business decision-makers.
3. Understand business strategies, customer needs, and build targeting frameworks.
4. Plan campaigns, develop messaging, and coordinate with field marketing teams across MENAT to deliver results.
5. Execute regional enterprise Greenfield field marketing programs to drive awareness, education, customer adoption, and pipeline acceleration.
6. Leverage global marketing resources to meet sales requirements, innovating within budget constraints.
7. Act as the marketing contact with sales teams and leaders, participating in calls, meetings, and planning sessions.
8. Build trust and maintain relationships with Presales, Demand Generation, and Solution Architects teams to support their goals.
9. Communicate regularly with stakeholders about strategy, tactics, goals, and performance metrics.
10. Provide detailed campaign updates through business reviews, highlighting KPIs and performance metrics.

About the Team:

The AWS Sales Marketing and Global Services (SMGS) team is responsible for driving revenue and growth across various customer segments, including public sector. The MENAT Marketing team is diverse, experienced, and distributed across the Middle East, North Africa, and Turkey regions.

Our Culture and Benefits:

We value diversity and encourage candidates from all backgrounds to apply, even if they do not meet all preferred qualifications. AWS fosters an inclusive culture with employee-led affinity groups, ongoing learning events, and career development resources. We prioritize work/life balance and offer flexible working arrangements.

Minimum Qualifications:

• At least 3 years of professional non-internship marketing experience.
• At least 2 years of experience working with creative teams, content managers, and marketers.
• Experience managing teams and using data/metrics for improvements.
• Proficiency with Excel or Tableau for data analysis.
• At least 2 years of experience in segmentation, developing customer profiles, and supporting consumer research.
• Experience building and scaling cross-functional marketing programs.

Additional Requirements:

Managerial experience and key skills in Business Development, Customer Service, Market Research, Customer Relationship, and related areas. Employment is full-time in the Marketing department.

If you require accommodations during the application process, please visit our support page for more information.