Sales Director - Top-Tier FMCG Distributor

Omanyp; Dubai; On-site; AED 80,000 - 150,000; Full time

Job summary

An established industry player is seeking a dynamic Sales Leader to spearhead national strategies in the FMCG sector. This role involves driving revenue growth, managing a high-performing sales team, and collaborating with cross-functional teams to ensure operational efficiency. The ideal candidate will have a proven track record in consumer-focused sales, strong knowledge of the UAE market, and the ability to build lasting relationships with key partners. Join a forward-thinking organization that values leadership and strategic execution, and make a significant impact in a fast-paced environment.

Qualifications

• Minimum 10 years of experience in FMCG sales leadership.
• Proven track record managing multi-tiered sales teams.

Responsibilities

• Lead national sales strategies across all markets.
• Manage a high-performing sales team with clear KPIs.

Skills

FMCG Sales Leadership

Market Penetration Strategies

Team Development

Relationship Management

Strategic Planning

Education

Bachelor's Degree in Business or related field

Job description

Our client is a well-established FMCG distributor with decades of presence in the UAE and a reputation for reliability, scale and market reach. Representing a diverse mix of premium international and local brands across food and non-food categories, the business has long-standing partnerships with top retailers and Horeca groups. This is an organisation where commercial leaders are trusted to drive change, backed by strong financials and a clear strategic direction.

• Lead the development and execution of national sales strategies across all route to markets
• Manage and develop a high-performing sales team with clear KPIs and structured performance management
• Drive revenue growth by identifying new opportunities within existing accounts and expanding market penetration
• Play a central role in acquiring and onboarding new brands into the company's distribution portfolio
• Collaborate closely with marketing, supply chain and finance teams to ensure alignment and operational efficiency
• Deliver sales forecasts, budgets and business plans with accuracy and accountability
• Build and maintain strong relationships with key retail and food service partners to ensure long-term success
• Monitor market trends, competitor activities and category insights to inform strategic decisions
• Minimum 10 years of experience in consumer-focused FMCG sales at a leadership level
• Extensive and hands-on experience within the UAE market
• Proven track record managing large, multi-tiered sales teams across diverse channels
• Background in a major FMCG distributor or experience leading high-volume direct sales operations
• Strong knowledge of the local retail and Horeca landscape
• Agile and adaptable with the ability to navigate a fast-paced, evolving environment
• Commercially sharp with a strategic mindset and strong execution capability
• Excellent leadership, team development and cross-functional collaboration skills
• Strong relationship builder with the ability to influence senior stakeholders and partners

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