Dubai-based Global Creative Strategist: Social & Culture

Salt; Dubai; On-site; AED 180,000 - 240,000; Full time

Job summary

Salt in Dubai is seeking a Creative Strategist to join a global creative agency, working across a portfolio of high-profile international brands. This role sits at the intersection of creative strategy, social and culture, translating briefs and audience context into strategic platforms that flow across campaigns, content and social.

You will partner with Creative, Account and Planning teams to shape ideas, build social-first strategies, and present recommendations to clients.

Qualifications

• 5+ years in creative/advertising/digital agency
• Experience in Creative Strategy, Planning or Social Strategy
• Proven experience developing strategies for major brands
• Strong understanding of social media and brand engagement
• Experience translating strategy into creative ideas
• Confident presenting to clients and senior stakeholders

Responsibilities

• Develop strategic thinking across integrated campaigns, digital, content and social
• Translate client objectives into clear strategic briefs
• Develop creative territories and campaign platforms with creative teams
• Build social media strategies linking objectives with audience behaviour and trends
• Present strategic recommendations and creative thinking to clients
• Ensure social is considered from the start of the creative process

Skills

Creative Strategy

Social Strategy

Brand Strategy

Client Presentations

Audience Insights

Job description

Salt in Dubai is seeking a Creative Strategist to join a global creative agency, working across a portfolio of high-profile international brands. This role sits at the intersection of creative strategy, social and culture, translating briefs and audience context into strategic platforms that flow across campaigns, content and social.

You will partner with Creative, Account and Planning teams to shape ideas, build social-first strategies, and present recommendations to clients.