Our client is a luxury integrated resort set to open in the UAE, designed to redefine hospitality in the region through exceptional service, world-class experiences and innovative design. With a strong global reputation for excellence, the resort will feature luxury accommodation, immersive entertainment and a standout food and beverage offering unlike anything currently in the market.
Job Description
Define and lead the overarching brand and marketing strategy for a portfolio of luxury F&B concepts within a flagship resort
Partner with executive leadership and creative agencies to shape concept positioning and guest experience from inception to launch
Build brand frameworks and long-term growth strategies that drive awareness, engagement and market differentiation
Oversee the development of multi-channel campaigns with a focus on storytelling, brand equity and performance marketing
Leverage market intelligence and consumer insights to influence decision-making and future brand evolution
Lead and inspire a high-performing team, setting the standard for strategic excellence and cross-functional collaboration
The Successful Applicant
Minimum of 9 years' experience in senior F&B brand and marketing roles within luxury hospitality or lifestyle sectors
Proven experience launching and scaling luxury F&B brands within global hospitality or lifestyle environments
Strategic thinker with a strong grasp of brand architecture, positioning and long-term growth planning
Commercially driven with the ability to connect brand strategy to business objectives and performance metrics
Experienced in leading cross-functional teams and managing senior stakeholders and creative partners
Skilled in building brands that balance storytelling, guest experience and market differentiation
Thrives in fast-paced environments with a start-up mindset and a passion for innovation and excellence
Comfortable navigating high-profile projects with multiple stakeholders and tight timelines
Willing and able to relocate to the UAE for this high-impact leadership opportunity