Director - IT Digital Experience

Ministry of Education Dubai; Dubai; On-site; AED 180,000 - 260,000; Full time

Job summary

The Ministry of Education Dubai is seeking a Director of Digital Experience to spearhead digital transformation initiatives. This role involves optimizing customer journeys, overseeing digital solutions, and driving user adoption while engaging cross-functionally to align with the Ministry's objectives. Ideal candidates have 15+ years in digital experience management roles, alongside proven leadership skills and proficiency in advanced technologies.

Qualifications

• 15+ years of experience in digital experience management or digital transformation roles.
• 10+ years in multi-team management and leadership.
• Expertise in AI and blockchain technologies.

Responsibilities

• Lead comprehensive customer experience strategies and transformations.
• Drive change management for user adoption and productivity.
• Oversee digital application development for scalable solutions.

Skills

Digital experience management

Customer experience design

Leadership

Change management

UI/UX principles

Agile methodologies

Technical acumen

Emerging technologies

Stakeholder alignment

Software development

Education

Bachelor's or Master's degree in Computer Science

Business Administration

Job description

Job Description
Since the establishment of the union of the United Arab Emirates in 1971, education has received the utmost attention of the founding leader, Sheikh Zayed bin Sultan Al Nahyan, may Allah have mercy on him, and his founding brothers. They believed that education was the cornerstone of building an enabled community that could keep pace with the advancements. Over the past decades, the wise leadership of the country was keen on building an educational system that matched its counterparts in the advanced nations. It harnessed for this purpose all the required capabilities, to achieve the country's agenda and national vision in this regard. Sincere efforts have also been made to develop education and adopt the best systems that achieve high-quality education outputs, to achieve the future visions and aspirations of the wise leadership.
Since investing in human capital is the main objective, the UAE has been keen on establishing the Ministry of Education and creating the appropriate environment to build pioneering Emirati schools, in terms of standards, form, and content they provide. It also made sure that such schools provided high-quality educational environment and owned the most technically advanced tools to be able to graduate generations that could pursue their university education confidently in higher education institutions to fulfil the requirements of labour market.
The MOE has also provided a smart learning system and high-quality digital platforms, side by side with the continuous development of school curriculums, according to national learning standards, assessment policy that is based on assessing for learning, and highest quality standards that match the best international practices. Various learning tracks, moreover, have been provided to support the capabilities and skills of students and achieve the country's strategy of encouraging the culture of creativity and innovation through providing the students with the skills of the 21st century and motivating them to have new ideas that relate to the reality they live in and foresee the future. This will eventually help in finding radical, sustainable solutions to the major issues, improving competitiveness, and supporting smart government in its attempts to keep pace with global advancements, advance education, and push it to broad horizons of excellence, leadership, and competitiveness.
Department Definition:
As our Director of Digital Experience, you will lead the Ministry s digital transformation journey through a customer-centric lens, enhancing satisfaction, engagement, and productivity across all services and channels. You will work cross-functionally, driving innovation in digital experience design, application development, and user adoption strategies. You will play a pivotal role in aligning digital transformation initiatives with the Ministry s objectives, ensuring seamless and differentiated experiences for internal and external stakeholders.
Main Job Duties & Responsibilities:
Leading Digital Experience Strategy & Transformation:
- Spearhead comprehensive customer experience strategies by defining customer personas, optimizing journeys, and driving transformation initiatives to deliver innovative, seamless experiences.
Overseeing Customer Experience Design:
- Lead the creation of intuitive, accessible, and impactful user journeys that enhance satisfaction, engagement, and usability across all platforms.
Driving Digital Application Development:
- Oversee high-quality, scalable digital solutions, ensuring alignment with evolving needs while integrating emerging technologies to enhance operational efficiency.
Ensuring User Adoption & Productivity:
- Drive change management strategies that foster user adoption, engagement, and satisfaction, collaborating with key stakeholders to deliver impactful results.
Skills
- 15+ years of experience in digital experience management, customer experience design, or digital transformation roles.
- 10+ years of experience in multi-team management and leadership roles.
- A bachelor s or master s degree in computer science, Information Technology, Business Administration or within a relevant field.
- Proven success leading digital transformation initiatives, including building systems or services from scratch or scaling them in dynamic environments such as startups.
- Proficiency in UI/UX principles, Agile methodologies, and customer-centric digital solutions.
- Expertise in emerging technologies like AI and blockchain, with experience in DevOps and CI/CD for scalable digital transformation.
- Strong experience in change management practices and driving user adoption.
- Technical acumen, especially in software development or software architectures.
- Excellent leadership, program management, and stakeholder alignment skills.
- Speaking, Reading & Writing (English & Arabic).

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