Digital Merchandising Manager -Bloomingdale’s

AL TAYER GROUP LLC; Dubai; On-site; AED 50,000 - 90,000; Full time

Job summary

An established industry player is seeking a Digital Merchandising Specialist to enhance the customer experience through effective site optimization and merchandising strategies. This role involves driving sales, ensuring accurate product representation, and collaborating with various teams to launch new assortments. With a focus on luxury fashion, the ideal candidate will possess strong organizational skills, a flair for creativity, and a keen understanding of e-commerce best practices. If you are passionate about fashion and digital marketing, this is an exciting opportunity to make a significant impact in a dynamic environment.

Qualifications

• 4+ years of experience in digital merchandising, preferably in luxury fashion.
• Strong knowledge of e-commerce and brand management.

Responsibilities

• Optimize customer journey and experience onsite through effective merchandising.
• Collaborate with teams to ensure timely and accurate site content.

Skills

Digital Merchandising

E-commerce Best Practices

SEO Optimization

Communication Skills

Organizational Skills

Problem Solving

Education

Bachelor's Degree in Marketing or Related Field

Job description

In this role you will be responsible for optimizing the customer journey and experience onsite, Maintenance of site content including merchandising of all website categories. Ensure products go live on site within targetted SLA and analysis and reporting of performance and actions.

What You’ll Be Doing

· Drive sales through merchandising and the optimization of taxonomy, filters and on site search.

· Responsible for assuring timely and accurate site content. Site content includes product images, product descriptions, digital shopping tools and promotions.

· Partner with Planning, Studio and Content teams, orchestrate and support the successful launch of new assortments on a seasonal as well as ad hoc basis from product pass off to the photo cycle to UAT and finally web-launch.

· Together with Trading Manager be responsible to drive sell-thru, with a focus on onsite search, sorting rules, product placement, page/product content, third party vendors and site configuration.

· Responsible for the color and category classification of products, ensuring all newly uploaded products are satisfactorily represented.

· Navigate new products into site categories, based on product attributes and known customer shopping behaviors. Responsible for site product navigation maintenance, as necessary.

· Merchandise the site based on best practices

· Partner with copy team to ensure all product copies are consistent & on-brand, with excellent quality in terms of style, tone and optimization for search and UX.

· Review the styling direction of new product images to ensure that customers receive the most helpful and accurate visual depiction of our products.

· Responsible for testing all onsite and marketing promotions.

· Collaborate with Digital Marketing team to optimize key categories for SEO as well as merchandising products on the site based on analytics.

· Partner with Buying/ Planning teams to forecast demand based on e-commerce metrics.

· Identify poor performing stock and work on increasing sales whilst being mindful of margins and stock availability.

· Track products and inventory levels for items planned to be featured in upcoming marketing exposures, to ensure availability at time of feature.

· Review live site merchandising daily for correct links to landing pages, stock evaluation, visual merchandising.

· Provide customer service team with new upload summaries for customer communication and product suggestion reference.

· Maintain and update all product life cycle reports to record all key data; sample receiving, shoot date, stock receipt, upload, etc.

· Ad Hoc competitive analysis including, but not limited to, promotions, product, and digital content.

· Ad Hoc reports as needed to support Trading Manager.

· Ability to work well independently and in a team setting.

· Strong individual problem solving and organizational skills.

· Attention to detail and data accuracy.

· Strong written and verbal communication skills.

· Commercially aware, with creative flair and love for luxury fashion.

Desired Candidate Profile

Education/Certification and Continued Education

Years of Experience

• Minimum 4 years of Digital Merchandising experience

Knowledge and Skills

• Working knowledge of E-commerce and fashion best practices.

• Strong knowledge of brands/product, preferably within the luxury market.

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AL TAYER GROUP LLC

Jesbin Madhusoodhanan