Digital Media Specialist

Crescent Petroleum; Dubai; On-site; AED 60,000 - 120,000; Full time

Job summary

A leading energy company in Dubai is looking for a Digital Media Specialist to create visual digital assets, optimize for SEO, and assist in web development. Candidates should have 5-6 years of experience with graphic design, video editing, and web development tools such as Adobe Creative Suite and WordPress. This role requires strong communication skills and a creative vision.

Qualifications

• 5 to 6 years of professional experience in digital media.
• Proficiency in graphic design software like Adobe Creative Suite.
• Solid understanding of SEO principles and best practices.

Responsibilities

• Design compelling digital assets including banners and graphics.
• Conduct keyword research and optimize website content for SEO.
• Assist in website development and maintenance.

Skills

Graphic design

SEO optimization

Web development

Video editing

Communication

Tools

Adobe Creative Suite

WordPress

HTML

CSS

JavaScript

Google Analytics

Job description

Job description

MAJOR FUNCTIONS

The Digital Media specialist is a multifaceted role combining the skills of a graphic designer, (SEO) Search Engine Optimiser, web developer and video editor.

This individual will be responsible for creating visually stunning digital assets, optimising content for search engines, and supporting web development initiatives to enhance user experience and drive online engagement for all multimedia publications.

ESSENTIAL FUNCTIONS

Graphic Design

Design compelling and visually appealing digital assets, including banners, graphics, video editing, social media visuals, and other promotional materials, digital and physical.

Ensure consistency in branding and messaging across all digital platforms.

Collaborate with vendors and the Communications department to develop creative concepts and designs that align with campaign objectives and target audience.

Manages and maintains a digital asset library of logos, pictures, video and press reports

SEO Optimization

Conduct keyword research and analysis to identify opportunities for improving search engine rankings and increasing organic traffic.

Optimise website content, meta tags, and other elements for maximum visibility and relevance to target keywords.

Monitor and analyse SEO performance metrics, identifying trends and opportunities for continuous improvement.

Web Development

Assist in the development and maintenance of company websites, implementing design updates and enhancements as needed.

Oversees and maintains the company’s website (e.g.

format and content) in order to keep abreast and accurate information.

Collaborate with developers and vendors to ensure website functionality and performance meet best practices and user expectations.

Stay informed about the latest trends and technologies in web development, recommending innovative solutions to improve website design and functionality.

Minimum Professional Experience Required

5 to 6 years of professional experience in digital media, with a strong focus on graphic design, video editing, SEO optimization, and web development.

Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).

Solid understanding of SEO principles and best practices, with experience using tools such as Google Analytics

Solid experience with Wordpress, HTML, CSS, and JavaScript, Angular, Sharepoint, with the ability to make front-end website updates and modifications.

Strong creative vision and attention to detail, with the ability to translate concepts into visually appealing designs.

Excellent communication and collaboration skills, with the ability to work effectively in a cross-functional team environment.

Kind Regards,

Chetan Vallala

Senior Specialist,Talent Acquisition

www.crescentpetroleum.com

Careers : https : / / www.crescentpetroleum.com / career-opportunities /

Follow Us : https : / / www.crescentpetroleum.com / news-page /

Candidates should have 5 to 6 years of experience in digital media, focusing on graphic design, video editing, SEO optimization, and web development.

Proficiency in relevant software and a strong creative vision are essential.