Digital Media Executive

Aster DM Healthcare; United Arab Emirates; On-site; AED 120,000 - 200,000; Full time

Job summary

Aster DM Healthcare is seeking a Digital Marketing Specialist to manage and enhance their online presence. This role involves optimizing ad campaigns, developing digital content, and analyzing performance metrics in a dynamic healthcare environment. The ideal candidate will hold a relevant degree and have proven experience in digital marketing.

Qualifications

• Minimum of 2 years digital marketing experience, preferably in healthcare.
• Strong grasp of SEO, SEM, social media tools, and analytics.
• Excellent communication and content creation skills.

Responsibilities

• Manage and optimize social media and paid ad campaigns on Google and Meta.
• Develop engaging digital content for various platforms.
• Track and report performance metrics using Google Analytics.

Skills

SEO

SEM

Social Media Tools

Analytics

Content Creation

Communication

Education

Bachelor's degree in Marketing

Bachelor's degree in Media

Job description

Key Responsibilities

1. Manage and optimize social media and paid ad campaigns on Google and Meta platforms.
2. Develop engaging digital content for various platforms.
3. Track and report performance metrics using Google Analytics and related tools.
4. Assist in SEO and SEM strategies and website updates.
5. Coordinate with internal teams to align campaigns with brand goals.

Qualifications

1. Bachelor's degree in Marketing, Media, or relevant field.
2. Minimum of 2 years of digital marketing experience, preferably in healthcare.
3. Strong grasp of SEO, SEM, social media tools, and analytics.
4. Excellent communication and content creation skills.