Digital Marketing Specialist Content amp SEO

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ALBA CORP
Dubai
AED 40,000 - 80,000
Be among the first applicants.
Yesterday
Job description

We are looking for a Digital Marketing Specialist (Content & SEO) to join our team and take the lead in creating high-impact SEO-driven content strategies. This role is ideal for someone with a strong copywriting background, expertise in SEO, and experience in building and optimizing landing pages in WordPress using Elementor. If you're passionate about blending content marketing with AI-powered tools and automation while driving organic growth, we'd love to hear from you!

Key Responsibilities:

  1. Content Strategy & Copywriting
  • Develop compelling SEO-optimized content for landing pages, blogs, and marketing campaigns.
  • Use AI-powered tools to enhance content creation, research, and optimization.
  • Craft engaging and persuasive copy that drives conversions across digital channels.
  • Conduct keyword research and implement best practices to maximize organic visibility.
  • SEO & Website Optimization
    • Build, maintain, and optimize landing pages in WordPress using Elementor.
    • Implement on-page SEO strategies including metadata optimization, internal linking, and structured data markup.
    • Conduct regular site audits to improve page speed, user experience, and technical SEO.
    • Monitor search engine algorithms and adjust strategies accordingly.
  • Marketing Technology & AI Tools
    • Leverage AI-driven tools for content ideation, optimization, and automation.
    • Work with low-code/no-code solutions to enhance marketing workflows and efficiency.
    • Implement AI-powered chatbots, content recommendation engines, and automation tools.
    • Stay updated on emerging AI and martech innovations to enhance SEO and content strategies.
  • Performance & Growth Optimization
    • Track and analyze content and SEO performance using Google Analytics, Google Search Console, and other analytics tools.
    • Implement A/B testing strategies to refine landing pages and content for higher engagement.
    • Optimize conversion rates through strategic content placement and user behavior insights.

    Requirements:

    • Proven experience in SEO content strategy and copywriting.
    • Expertise in WordPress (Elementor, Divi, or similar page builders).
    • Familiarity with AI-driven tools for content creation, SEO, and automation.
    • Strong understanding of on-page, off-page, and technical SEO best practices.
    • Hands-on experience with Google Analytics, Search Console, and SEO tracking tools.
    • Experience in AI-powered content generation and optimization tools.
    • Ability to work in a fast-paced environment with a data-driven approach to content marketing.
    • Strong communication skills and ability to collaborate with cross-functional teams.

    Work Arrangement:

    This is a full-time onsite position with no remote or hybrid work options. Candidates must be available to work from the designated location.

    Why Join Us

    Work in a dynamic, innovative digital marketing environment.
    Be at the forefront of AI-powered content marketing and SEO automation.
    Gain hands-on experience in SEO content creation and martech integration.
    Competitive salary, career growth opportunities, and the chance to shape the future of AI-driven digital marketing.

    Ready to take your content and SEO skills to the next level? Apply now!

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