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Digital Marketing Specialist

Spotter AI

United Arab Emirates

Hybrid

AED 120,000 - 200,000

Full time

3 days ago
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Job summary

A dynamic startup in the UAE seeks a proactive Digital Marketing Specialist | Ad Designer to manage and optimize digital marketing campaigns across various channels. Responsibilities include creating effective Google and Meta ads, overseeing email marketing strategies, and working closely with creative teams to enhance campaign performance. Ideal candidates will have strong skills in digital advertising, exceptional communication abilities, and a knack for data analysis. Flexible working options and career progression opportunities are offered in this role.

Benefits

Flexible working options
Career progression opportunities

Qualifications

  • Strong knowledge of Google Ads and Meta Ads platforms.
  • Experience with email marketing tools, preferably Brevo.
  • Excellent written communication skills in English.

Responsibilities

  • Create and control ads on Google Ads and Meta platforms.
  • Manage email marketing campaigns from planning to execution.
  • Prepare briefs for ad creatives and collaborate with designers.

Skills

Google Ads
Meta Ads
Email Marketing
Communication Skills
Data Analysis

Tools

Brevo (Sendinblue)

Job description

Spotter AI is a fast growing trucking startup based in the US. You will be working in a high energy environment with a diverse pool of co-workers from all around the world.

The Role

We are looking for a proactive and results-driven Digital Marketing Specialist| Ad Designer to join our team. The ideal candidate will be responsible for planning, executing, and optimizing digital marketing campaigns across various channels to drive engagement, leads, and conversions.

Key Responsibilities :

  • Create and control ads on Google Ads , ensuring campaigns are performance-driven and aligned with business goals.
  • Create and control ads on Meta platforms (Facebook & Instagram), including audience targeting, budgeting, and optimization.
  • Prepare detailed briefs for ad creatives , collaborating with designers and content creators to develop compelling visuals and messaging.
  • Manage email marketing campaigns from planning to execution and analysis.
  • Write engaging email subject lines and body copy tailored to different audience segments.
  • Design and implement email templates in Brevo (formerly Sendinblue), ensuring responsive and visually appealing layouts.

Ideal Profile

Requirements :

  • Strong knowledge of Google Ads and Meta Ads platforms.
  • Experience with email marketing tools, preferably Brevo.
  • Excellent written communication skills in English.
  • Ability to analyze campaign performance and make data-driven decisions.
  • Detail-oriented, creative, and able to manage multiple projects simultaneously.

Nice to Have :

  • Experience with A / B testing and conversion optimization.
  • Familiarity with basic graphic design tools or briefing processes.

What's on Offer?

  • Flexible working options
  • Strong opportunities to progress your career
  • Opportunity within a company with a solid track record of performance
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