Digital Marketing Specialist

McCone Properties; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading Real Estate company in Dubai is seeking a talented Digital Marketing Specialist to manage impactful campaigns across paid search and social platforms. This role requires creativity, strong analytical skills, and proficiency in tools like Google Ads and Meta Ads Manager. Ideal candidates will have experience in managing Google Ads and social media campaigns, demonstrating a results-driven approach. Join our team to drive engaging marketing strategies.

Qualifications

• Experience in Real Estate in a similar role.
• Proven experience managing Google Ads and paid social media campaigns.
• Strong analytical skills with the ability to interpret data and provide actionable insights.

Responsibilities

• Plan, execute, and optimize Google Ads campaigns.
• Conduct keyword research and competitive analysis.
• Create and manage social media marketing strategies.

Skills

Google Ads management

Social media campaign management

Analytical skills

Creativity

Tools

Google Ads Manager

Meta Ads Manager

Social media tools

Job description

Overview

McCone Properties, a leading Real Estate comapany in Dubai, are seeking a talented and results-driven Digital Marketing Specialist Specialist to join our digital marketing team. This is a great opportunity for a creative, analytical marketer to manage high-impact campaigns across paid search and social platforms.

Key Responsibilities

• Plan, execute, and optimize Google Ads campaigns across Search, Display, and YouTube.
• Conduct keyword research and competitive analysis to improve ad performance and ROI.
• Monitor and analyze ad campaign performance, KPIs, and make data-backed optimizations.
• Create and manage social media marketing strategies across platforms like Facebook, Instagram, LinkedIn, and Twitter.
• Collaborate with the content and design teams to produce engaging ad creatives and social content.
• Analyze social media metrics to improve engagement, reach, and conversions.
• Stay updated with the latest trends in Google Ads, paid social, and digital marketing tools.

Requirements

• Experience in Real Estate in a similar role
• Proven experience managing Google Ads and paid social media campaigns.
• Proficiency in Google Ads Manager, Meta Ads Manager, and social media tools.
• Strong analytical skills with the ability to interpret data and provide actionable insights.
• Creativity and attention to detail in campaign planning and execution.