DIGITAL MARKETING SPECIALIST

Looppe Design & Technology; Dubai; On-site; AED 60,000 - 90,000; Full time

Job summary

A leading company in Dubai is seeking a Digital Marketing Specialist to develop and implement multi-channel marketing strategies. The ideal candidate will have at least 1.5 years of experience in digital marketing, strong skills in Google Analytics and AdWords, and a passion for technology. This role involves advising clients, conducting market research, and managing budgets to ensure ROI.

Qualifications

• 1.5 or more years of experience in Digital Marketing.
• Google Analytics & AdWords Certification is a plus.

Responsibilities

• Plan and implement multi-channel marketing strategies.
• Conduct market research for benchmarking.
• Play an advisory role on client engagements.

Skills

Google AdWords (PPC)

Google Analytics

Social Media Marketing

SEO techniques

HTML knowledge

Digital marketing knowledge

Education

Bachelor of Business Administration(Management)

Job description

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Vacancy

1 Vacancy

Job Description

General Information

• Plan, analyze, recommend and implement the multi-channel marketing strategies to meet marketing objectives of the client.
• Coordinating with internal teams and raising the requirements for projects i.e. creative, ad banners, mailers, website content or any other media related stuffs.
• Conducting research to analyze and understand the market competition for benchmarking.
• Play an advisory role on client engagements, serving as a Digital strategy advisor.
• Budget allocation as per planning, funds management, monitoring project cost & ensuring ROI.
• Development of ad strategies for all clients and campaigns.
• Knowledge about organic SEO.
• In-depth knowledge about Google Analytics and its integration with AdWords.
• Meeting clients for presentation of work, growth, ROI & future strategy.
• Supporting internal teams as per the requirements of the campaign.
• Working with the rest of the client team, help define scope and recommended approach for major Digital projects of the clients.

SKILL SET

• Google AdWords (PPC).
• Google Analytics and its integration with AdWords.
• Social Media Marketing (Facebook Ads, LinkedIn Ads, Twitter Ads).
• Primary knowledge of HTML, Design & Development tools. Well versed with latest SEO techniques.
• Strong passion for and knowledge of technology and Digital marketing.

EXPERIENCE

• 1.5 or more years of experience in the field of Digital Marketing.
• Google Analytics & AdWords Certification is plus

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