Digital Marketing Manager

Meraki Developers; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading company in Dubai seeks a Digital Marketing Specialist to manage lead generation and digital campaigns. The ideal candidate will have a Bachelor's degree in Marketing or related field and at least 2 years of experience in digital marketing, especially in real estate, to enhance brand engagement and drive leads.

Qualifications

• Minimum 2 years in digital marketing with real estate experience.
• Proficiency in digital marketing tools is mandatory.
• Fluency in English, Arabic is a plus.

Responsibilities

• Plan, launch, and manage lead generation campaigns across digital platforms.
• Write marketing copy, social media content, and email campaigns.
• Track KPIs and optimize campaign performance for ROI.

Skills

Digital marketing tools

Communication

Creativity

Education

Bachelor’s degree in marketing

Bachelor’s degree in Business

Bachelor’s degree in Communications

Job description

Master of Arts, MBA/PG Diploma in Business Mgmt(Marketing)

Nationality

Indian, Any Nationality

Any

Vacancy

1 Vacancy

Job Description

Digital Marketing Specialist

Location: Dubai, UAE

Employment Type: Full-time

Responsibilities -

Lead Generation & Campaign Execution

Plan, launch, and manage lead generation campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other digital platforms to attract and convert high-quality leads.

Content Development-

Write or coordinate marketing copy, social media content, email campaigns, and video scripts aligned with brand goals.

Performance Analysis -

Track KPIs, analyse campaign performance, and optimize for ROI across platforms.

Branding & Visual Coordination -

Work with design and media teams to ensure visuals, creatives, and videos align with campaign goals.

Social Media Management -

Develop and execute social media strategies to enhance brand presence and engagement.

Email Marketing -

Design and implement email marketing campaigns for lead nurturing and promotions.

SEO & SEM -

Optimize website content for search engines and manage paid search campaigns to drive qualified traffic.

Analytics & Reporting -

Monitor and evaluate campaign performance using tools like Google Analytics and Facebook Insights, providing actionable insights and recommendations.

Desired Candidate Profile

Requirements

Education: Bachelor’s degree in marketing, Business, Communications, or a related field preferred.

Experience: Minimum 2 years in digital marketing with mandatory real estate experience

Skills: Proficiency in digital marketing tools and platforms; strong communication and creative skills.

Languages: Fluency in English; Arabic is a plus.

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