Digital Marketing Manager

Talent2; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading property development firm in Abu Dhabi is seeking a Digital Marketing Manager to lead marketing initiatives for a luxury development. This role requires extensive experience in digital marketing, leadership, and a strong network within the local fashion industry. The ideal candidate will possess a Bachelor's degree and be fluent in Arabic and English. Competitive compensation and exciting opportunities for professional growth are offered.

Qualifications

• Minimum 10 years of marketing experience, including 5 years in the UAE market.
• At least 3 years of management experience with internal teams.
• Proven experience with retail and lifestyle brands.

Responsibilities

• Manage digital marketing strategies to increase foot traffic.
• Engage retail and entertainment sectors through omni-channel platforms.
• Track and report on emerging marketing trends.

Skills

Digital marketing

Leadership

Communication

Strategic planning

Networking

Education

Bachelor’s Degree in Marketing, Business, or Communications

Job description

Abu Dhabi continues to develop its capital with ongoing expansion plans for the city and its offerings. Increasing demand driven by foreign direct investment, tourism, fashion, and key government initiatives has led to a surge in dynamic and pioneering mixed-use and infrastructure developments. A high-profile property developer in Abu Dhabi is expanding its business to deliver superior products for the wider community and overseas travelers. This internationally experienced and locally expert organization is seeking talented leaders to be part of unique and exciting developments now and in the future.

The Position

Reporting to the Marketing Director, the Digital Marketing Manager (DMM) will manage two support staff. The DMM will be responsible for increasing foot traffic, sales per square foot, and awareness of this luxury development, its tenants, and attractions. The role involves driving technological innovation across various channels to enhance the guest experience, tracking emerging trends, managing digital projects and vendors, and fully engaging retail and entertainment sectors through omni-channel platforms.

Candidate Requirements

• Bachelor’s Degree in Marketing, Business, Communications, or equivalent.
• Minimum 10 years of marketing experience, including at least 5 years in the UAE market, with 5 years in digital marketing, CRM, or related fields.
• At least 3 years of management experience, including strategic planning, managing internal teams, and external vendors or agencies.
• Proven experience working with retail and lifestyle brands in PR and social media marketing.
• Extensive network and expertise in the local fashion industry.
• Transformational, dynamic, and passionate leadership with an entrepreneurial mindset.
• Resilient, innovative, and results-driven marketing professional.
• Excellent fluency in both Arabic and English, with strong verbal and written communication skills; translation skills are a plus.

About The Company

Talent2 is the first HR company in the Asia-Pacific region offering a comprehensive range of outsourcing services, including executive search, recruitment, HRIS, payroll, consulting, and learning. We focus on talent management for the future, helping companies meet their staffing needs and achieve their resourcing goals through a full spectrum of services covering the entire talent lifecycle.