Digital Marketing Executive (Arabic-speaking)

Deriv.com; Dubai; On-site; AED 80,000 - 120,000; Full time

Job summary

Deriv.com is looking for a Senior Social Media Executive to shape their digital voice across Arabic-speaking markets in the MENA region. You will create culturally relevant content, optimize strategies through analytics, and enhance brand engagement. Join our dynamic Dubai office and help establish Deriv as a trusted brand in the region while enjoying tax-free benefits and a thriving expat environment.

Benefits

Annual bonus based on performance

Personalized Learning and Development programme

Professional development costs covered

Qualifications

• Native or fluent Arabic speaker with strong English communication skills.
• 4+ years of experience in social media management or content creation.
• Experience using AI tools for content creation.

Responsibilities

• Craft culturally tailored content for Arabic-speaking audiences.
• Analyze engagement metrics to optimize content strategy.
• Build and nurture online communities to increase brand awareness.

Skills

Social media management

Cultural insights

Content creation

Analytical skills

Tools

AI content generation tools

Social media analytics tools

Job description

Dubai, United Arab Emirates | Posted on 09 / 06 / 2025

Are you ready to shape the digital voice of a leading financial trading platform across the MENA region? As our Senior Social Media Executive in Dubai, you'll spearhead Deriv's social media strategy for Arabic-speaking markets, blending cultural insights with cutting-edge AI tools to create content that resonates and drives engagement. This role offers a unique challenge : to build meaningful connections with diverse Arabic-speaking audiences while leveraging the latest technological innovations in content creation. Your impact will extend beyond metrics—you'll be instrumental in establishing Deriv as a trusted, culturally relevant brand throughout the MENA region.

• Craft and publish culturally tailored content across Facebook, Instagram, LinkedIn, TikTok, and X that speaks authentically to Arabic-speaking audiences
• Experiment with AI-powered tools to enhance content creation while maintaining cultural relevance and brand voice
• Analyse engagement metrics to optimise our content strategy, identifying trends and opportunities specific to the MENA region
• Build and nurture vibrant online communities that increase Deriv's brand awareness and reputation in Arabic-speaking markets
• Collaborate with global marketing teams to ensure your regional initiatives align with broader company objectives
• Identify emerging social media trends in the MENA region and adapt our approach accordingly

You may enjoy working with us if you :

• Thrive in fast-paced environments where innovation and experimentation are encouraged
• Get excited about the intersection of cultural insights, creative content, and technological advancement
• Love seeing tangible results from your social media strategies through community growth and engagement
• Enjoy the challenge of making complex financial concepts accessible and engaging
• Appreciate a collaborative culture where your unique perspective on Arabic-speaking markets is valued
• Are passionate about staying ahead of social media trends and AI developments
• Find satisfaction in building authentic connections with diverse audiences

We would love to work with you if you :

• Are a native or fluent Arabic speaker with strong English communication skills
• Have 4+ years of experience in social media management or content creation
• Demonstrate proven success in growing and managing social media communities
• Possess a deep understanding of MENA market cultural nuances that inform your content approach
• Feel comfortable using AI content generation and planning tools (e.g., ChatGPT, LLMs, AI design platforms)
• Are experienced with social media analytics and content planning tools
• Bring a creative mindset with the ability to develop engaging, culturally relevant content
• Have an interest in the financial / trading industry is a plus

We pay competitive salaries based on your skills, qualifications, experience and market rates. Additionally, you'll be eligible for an annual bonus based on individual and company performance.

When you join Deriv, you will be supported in growing your career in our company. You can expect to have a personalised Learning and Development programme as well as the costs covered for relevant professional development and education related to advancing your career at Deriv.

You’ll be based at our modern office in Dubai’s prestigious Business Bay / JLT, a key centre for Deriv’s Middle Eastern operations. Our Dubai office is home to over 200 talented professionals from diverse nationalities, creating a truly global workplace. You’ll thrive in an expat-friendly environment that celebrates diversity and encourages cross-cultural collaboration, with regular knowledge-sharing sessions and team events.

Dubai’s position as a global business hub, combined with its tax-free benefits, ultramodern lifestyle, and family-friendly environment with excellent schools and healthcare, creates the perfect setting for international professionals. Join us in Dubai to shape the future of online trading while experiencing life in one of the world’s most dynamic and cosmopolitan cities.

Our culture is unique, and we live by our values and leadership principles, so it's worth learning more about Deriv's culture .

Imagine what you could create with us. If you're ready to be the voice that connects Deriv with Arabic-speaking audiences across the MENA region, leveraging both cultural intelligence and cutting-edge AI tools, we can't wait to see what you'll accomplish. Apply today and help shape the future of financial trading in one of the world's most dynamic markets.

Deriv is an equal opportunity employer committed to diversity and inclusion. We take pride in our Great Place to Work and IIP Platinum certifications, which reflect our commitment to creating an exceptional work environment. Join us and help build the future of online trading while working alongside top talent from over 80 nationalities.

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