Digital Marketing Executive

Confidential; Dubai; On-site; AED 200,000 - 300,000; Full time

Job summary

A leading company in Dubai is seeking a Digital Marketing Manager to oversee online marketing strategies, manage social media initiatives, and ensure product content is up-to-date. The ideal candidate will possess strong analytical skills and a passion for digital marketing, driving engagement and growth through innovative strategies.

Responsibilities

• Manage all online marketing business drivers including PPC and SEO.
• Create and manage social media marketing campaigns.
• Coordinate product publishing and maintain updated pricing.

Skills

Technical & Analytical Skills

Google Analytics / GA4

Basic HTML/CSS

Marketing Automation Tools

Data Analysis & Reporting

Design Sense

Communication & Collaboration

Critical Thinking & Problem-Solving

Adaptability & Willingness to Learn

Job description

CORE ACCOUNTABILITIES:

1. DIGITAL MARKETING
2. Manages all online marketing business drivers (PPC, display advertising, e-mail marketing and related).
3. Keeps improving on regular basis on-page SEO using admin panel including keywords and metas per page.
4. Creating article content at least twice per week for the blog post.
5. Manages the online advertising with best practices and up to date techniques.
6. Design effective and engrossing digital content to engage customers through newsletters.

1. SOCIAL MEDIA INITIATIVES
2. Creates, manages and analyzes Social Media marketing campaigns in accordance with the given budget.
3. Maximizing the quality number of Social Media followers by using different techniques such as highlighting our Instagram account in stores or other online media.
4. Improve social media engagement and customer interaction with innovative content across social media channels.

1. PRODUCT AND ITEM CONTENT
2. Responsible for product publishing and schema and ensuring that all the latest and relevant products are available on the website.
3. Coordinate and manage the creation of item data, descriptions and content online.
4. Review and Maintain up to date pricing and stock updates for all online articles and content.
5. Ensure that photos are timely published in Social Media.

Skills

• Technical & Analytical Skills
• Google Analytics / GA4
• Basic HTML/CSS
• Marketing Automation Tools
• Data Analysis & Reporting
• Design Sense
• Communication & Collaboration
• Critical Thinking & Problem-Solving
• Adaptability & Willingness to Learn